“Eurospine 2011: engaging 4000 participants with the latest networking technology”

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Milan, 25 November 2011:   Travelling from every corner of the world, 4.000 participants descended upon the pavilions of MICo, one of the leading European conference venues, during the month of October 2011.   Orthopaedic and neuro surgeons, neurologists, physiotherapists and other specialists came from 81 countries to attend EuroSpine 2011.  EuroSpine is an annual congress of the European scientific society dedicated to the prevention and the treatment of vertebral pathologies.  This annual congress is managed by AIM Group International.

Eurospine 2011 benefited from a wide variety of participation of sponsors and exhibitors.  140 companies of highest specialisation exhibited and contributed to make this congress “THE” European event in the field of the vertebral surgery.   In addition, the communication channels during the conference utilised the latest technologies and modern methods of reaching the conference attendees.   Through an active participation on Twitter from the attendees themselves and a continuous flow of information leading, during and following the conference, the participants, speakers and exhibitors were highly enthusiastic about the enormous networking and learning opportunities that these communication activities provided for them.

In addition, an application for smartphones, providing all information, scientific program and videos has been made available to all participants and aided to increase the participation to the scientific session, the exchange of the experience and the sense of community.   This result has been achieved also with the help of audience response systems during the interactive sessions.

An up-to-date information about the latest trends of research and clinical practice was provided by “Spine Times”, the conference’s daily newspaper available both on-line and printed.

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Author: Editor