Roger Rickard to Chair PCMA’s Plenary Session at AIBTM 2012

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Key Government and Industry Leaders Discuss the Positive Impact of Meetings at the ‘Meetings Significance Forum’ 

Recent headlines shouted “AIG Effect”, “Don’t go to Las Vegas!” and “Lavish GSA Conference” yet face-to-face meetings have a significant impact on the economy, business, science, technology, diplomacy and all forms of socio-economic relationships at the local, national, or international level.

Now it’s time to face the facts and Roger Rickard, Partner & Chief Advocate, Revent, LLC and Founder of Voices in Advocacy™ is set to moderate the Professional Convention Management Association (PCMA) Meetings Significance Forum at AIBTM, The Americas Meetings & Events Exhibition (www.aibtm.com) this year.

The key questions that will be addressed are:  How can government officials and the meetings industry understand each other without creating knee-jerk reactions? How do we open the window to better communications? What do government policy makers need to understand the meetings industry? What does the meetings industry need to understand about how government policy decisions are created? What are the best options for advocating the positive significance that meetings create both socially and economically?

“This forum will provide a platform for meeting industry leaders and U.S. government officials to engage in dialogue on how we, as an industry, can significantly shape and influence policy decisions that affect the business of meetings,” said Erica Keogan, Global Education Content Manager, IBTM Global Events Portfolio, Reed Travel Exhibitions.

Rickard commented, “We are presenting a voice to the meetings industry and U.S. government officials to share open dialogue on the socio-economic significance of meetings. This is a giant step forward.”

The must attend session will kick off the first official day of the show and will take place in Ballroom A, 9am, Wednesday June 20th.

Deborah Sexton, President & CEO of PCMA stated, “Roger Rickard provides a unique vision and true leadership in our industry. As the moderator of this forum he’ll ensure the dialogue is substantive and insightful.”

The content for America Meetings Week and AIBTM’s Professional Education Programme for 2012, will be delivered in conjunction with other leading industry associations including SITE, ACTE, ICCA and MPI. For further information and for a full Education Programme outline please visit http://www.aibtm.com/Education-Program/ 

For more information about ways to attend AIBTM please visit www.aibtm.com/visiting. You can apply for the Hosted Buyer attendance option by filling out the registration form – http://www.reedexpovip.com/profile/web/index.cfm?PKWebId=0x381a09c.   Alternatively you can choose the Flexible Choice Option and attend as a Trade Buyer which will permit you access to all education, business and networking opportunities which will take place over the course of the show –https://www.compusystems.com/servlet/ar?evt_uid=745&campaigncode=CampGE 

AIBTM takes place from 19th June – 21st June, 2012.

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Author: Editor