MyCEB organises training to boost the business event industry in SE Asia

| May 3, 2012

Malaysia Convention and Exhibition Bureau (MyCEB) brought together an impressive ensemble of experienced world-class speakers, namely Mathias Posch, President of the International Conference Services (ICS) Canada, Sarah Storie-Pugh, Administrator, IAPCO, and André Vietor, Managing Director of Viajes Iberia Congresos, Spain, to share their knowledge bringing a wealth of practical experience on a range of hot industry topics particularly in areas that would improve the region’s competitiveness globally in the business tourism market.

The seminar also provided up to 10 hours of continuing education that could be applied towards the Certified Meeting Professional (CMP) programme. This is in line with the aim of both IAPCO and MyCEB to encourage conference organizers to acquire international certification.

Zulkefli Hj. Sharif, Chief Executive Officer, MyCEB said, “This was an initiative created by MyCEB together with IAPCO to empower our industry players, especially event planners, with updated knowledge on the global scene of the business events industry. Participants were encouraged to take advantage of this opportunity to listen to the dynamic team of experts speaking at this seminar”.

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