Tourism Australia Announces Youngest Friend, Callan McAuliffe

LOS ANGELES, Jan. 12, 2012 /PRNewswire/ – Callan McAuliffe (Flipped/I Am Number Four/Cloudstreet/The Great Gatsby) has been named by Tourism Australia as the youngest friend in their prestigious “Friends of Australia” Campaign. He joins an elite group of fellow Australians including Hugh Jackman, Baz Luhrmann, Olivia Newton John, Curtis Stone and The Wiggles to name a few!

Callan McAuliffe is a talented young Australian actor, who has received praise in Australia and overseas for various roles in theatre, film and television. Callan is originally from Sydney, and divides his time between Sydney and Los Angeles to study and perform.

Callan is currently working with Baz Luhrmann on the epic film The Great Gatsby, where he will star as the young Gatsby alongside Leonardo DiCaprio and Toby Maguire.

Callan has enjoyed an extraordinary journey since being cast by Rob Reiner as BRYCE, his romantic lead in FLIPPED (2010). Soon after he was handpicked for the Spielberg/Michael Bay Dreamworks Production –  I Am Number Four to play the lead support role of SAM.

Cloudstreet, the historic mini-series in which Callan plays the YOUNG QUICK LAMB, has been nominated for an Australian Academy Award in 2012. The Awards will be held at The Sydney Opera House on January 31st.

Callan (16) is flying to Los Angeles from Sydney - where he is currently filming The Great Gatsby – to celebrate the honour at the Black Tie gala G’Day LA on Jan 14th.

He will join a host of other Australians all set to celebrate Australian achievements, Australian Academy Award nominations and Australian Tourism at this now well-known annual event in the USA.

On news of the honour Callan exudes: ”I am beyond honoured to have been invited to join the Friends of Australia team – joining fellow Australian’s whom I remain in awe of,” said Callan. “It has to be the easiest job in the world to promote your own country.”

“While in Sydney filming ‘The Great Gatsby’ in my free time my favourite activities have been – climbing the Sydney Harbour Bridge and photography at Taronga Zoo. When I have more time, I enjoy abseiling and camping in the outback of Australia - where there are endless opportunities to enjoy the peace and Australian nature – not experienced anywhere else in the world.”

Callan returns to Sydney in January to finish his role in ’The Great Gatsby’ and mid-year will film the lead role of URIEL in ‘Paradise Lost.’ Both Warner Bros films are filming in Australia.

AIME 2012 Hosted Buyer Early Bird Special Closing Soon

11 October 2011: Prospective buyers hoping to secure early bird rates for the Asia-Pacific Incentives & Meetings Expo’s (AIME) Hosted Buyer Program will need to act quickly as the 10% saving off the registration fee will end on 28 October 2011.

The 20^th anniversary of AIME, owned by the Melbourne Convention + Visitors Bureau (MCVB) and organised by Reed Travel Exhibitions (RTE), will be held on 21-22 February 2012 at the Melbourne Convention and Exhibition Centre (MCEC) in Melbourne, Australia.

Each year, Hosted Buyers from around the globe attend AIME, Australia’s largest business events exhibition, to meet with exhibitors from all areas of the meetings, conference and events industry to network and conduct business.

With approximately 850 international exhibitors expected, AIME 2012 will present ample opportunity for buyers to make important business connections as well as receive a range of exclusive benefits available only in AIME’s VIP Hosted Buyer Program.

Sally de Swart, AIME’s Event Director, says that AIME’s Hosted Buyer Program has already proven popular this year and encourages those interested to take advantage of the early bird offer.

“AIME is ideal for buyers who need to meet the right contacts and learn about products and services for their events but perhaps don’t have much time to do so,” Ms de Swart said.

“Hosted Buyers are able to maximise their time at AIME with the Pre Scheduled Appointments (PSAs), which allow them to meet with the exhibitors they are interested in doing business with.

AIME has also introduced a one-day Hosted Buyer option for the 2012 show for domestic and New Zealand candidates who want to maximise their time.

“It’s not only the valuable potential meetings that are luring Hosted Buyers to AIME,” Ms de Swart explained.

“The benefits available to our buyers include flights, accommodation, pre-touring itineraries in regional Victoria and access to AIME’s exclusive Hosted Buyer Lounge and Pamperzone, and the extensive networking program.”

Organisers are also encouraging those interested in attending AIME but who are unable to commit to registering as a Hosted Buyer for 2012, to attend as a visitor, providing an alternative option to experience the exhibition.

Exhibitor priority booking rates will still be available until 30 November 2011.

For more information about AIME 20112 visit www.aime.com.au

Air China Launches Express Customs Clearance in Australia

BEIJING, May 6, 2011 /PRNewswire/ — Air China recently launched an express customs clearance service in Sydney and Melbourne which will allow Air China’s VIP passengers to pass quickly and easily through customs. Air China is the first Chinese airline to launch this service on any China-Australia route.

Air China officially launched this exclusive express service on its Australia routes on April 15th. Air China’s VIP passengers, including business class and Platinum card holders can obtain an Express Customs Clearance card and business class lounge when then check in at Sydney at Melbourne airports. Cardholders will be able to bypass the queues at the security gate and customs.

VIP customers flying to Australia will be able to obtain the Express Customs Clearance card from cabin crew onboard their flight. They will be able to bypass the queues at customs and quarantine in Sydney and Melbourne, which normally take about an hour. The introduction of the Express Customs Clearance card will save a lot of time for passengers at the congested Sydney and Melbourne airports.

Rare Albino Wallaroos spotted at leading Australian luxury resort

Guests and staff have had regular sightings at the world-class Emirates property – of two mature white albino wallaroos, as well as a baby albino joey spotted in its mother’s pouch. The sightings are considered rare given the high mortality rates across all types of albino species.

“We’ve had sightings of one mature albino wallaroo on the property since opening 18 months ago, but to have two more spotted on the property is incredibly rare and exciting for us and our guests,” said Joost Heymeijer, General Manager, Wolgan Valley Resort & Spa.
Occupying just two per cent of a 4,000-acre conservancy reserve, the secluded resort heralds a new era of luxury travel in the country, actively protecting its surrounding habitat and indigenous wildlife species while delivering the first-class standards and quality expected from luxury resorts.

“Wolgan Valley Resort & Spa has earned its credentials as a conservation-based resort due to it being fully integrated into its environment, supporting wide-ranging conservation practices and active in endangered species protection.

“Australia has the highest rate of mammal extinctions in the world and introduced feral predators such as cats, foxes and rabbits are the greatest threat to surviving species.  These latest sightings of rare albino wallaroos further encourage us in our commitment to conservation,” said Heymeijer.

Prior to opening in October 2009, almost 40 kms of barbed wired fencing was removed from the property to decrease the number of wildlife being fatally snared while attempting to jump over or pass under the fence. In January 2009, the resort completed a trial feral-free zone covering a 50-hectare area to reduce the impact of feral animals on native fauna.

“The fact that Wolgan Valley has two mature albino wallaroos is proof that our conservation program to protect indigenous and endangered animals from feral predators is working. We believe our furry guests will be here to stay for quite some time,” concluded Heymeijer.

AIME scoops MEA National ‘Exhibition of the Year Award’ for third consecutive year

20 April 2011: Reed Travel Exhibitions and the Melbourne Convention + Visitors Bureau (MCVB) last night won the prestigious ‘Exhibition of the Year’ award for the 2010 Asia-Pacific Incentives & Meetings Expo (AIME) for the third consecutive year at the 2011 Meetings & Events Australia (MEA) National Awards Night. This accolade means that AIME is now in the MEA ‘Hall of Fame’.

AIME is the premier event in the Asia-Pacific region and the largest exhibition in Australia for the business events industry held annually at the Melbourne Convention and Exhibition Centre (MCEC). The MEA ‘Exhibition of the Year’ award is designed to recognise the effort required to successfully plan, organise and manage an exhibition. The exhibition must be multifaceted in its approach and achieve its objectives, through the efficient use of resources, innovation and creativity.

Sandra Chipchase, Chief Executive Officer of the MCVB stated: “Receiving this award for the third year running highlights the success of AIME in raising the profile of Melbourne and Australia in the global marketplace for the business events industry. 2010 was AIME’s 18^th year and it continued to break attendee records by attracting high quality Hosted Buyers and visitors, and new exhibitors.

We would like to thank Reed Travel Exhibitions for their excellent event management and marketing to make sure AIME goes from strength to strength each year.”

Sally de Swart, AIME’s event director comments: “We are thrilled to be awarded again and it is testament to the Reed and MCVB teams’ commitment and hard work in delivering the premier event for the industry each year. We are now going into our 20^th anniversary year and look forward to continuing AIME’s winning edge.

We would like to thank the MCVB and our major sponsors AHA, Crown, MCEC and Qantas.”

AIME 2012 will be held from 21 – 22 February at the Melbourne Convention and Exhibition Centre.

For more information about AIME, visit www.aime.com.au

Egencia Acquires Leading Australian Travel Management Company

PARIS and LONDON and MUNICH and BRUSSELS and SYDNEY, April 5, 2011 /PRNewswire/ — Egencia(R), an Expedia, Inc. company, announced today that it has completed its acquisition of Travelforce, a leading Australian and New Zealand travel management company.

With more than 30 years of experience in the Australian market, Travelforce has a history of combining superior service and leading technology. Aligning with Egencia’s own core principles and brand, Travelforce will add a comprehensive service; helping clients reduce business costs, improve travel processes and maintain traveller safety and security.

The Travelforce acquisition will bring a number of other key benefits to the Egencia network, including:

- Expanded Australia/New Zealand presence: with the addition of Travelforce offices and centres in Sydney, Melbourne and Brisbane in Australia and Auckland and Wellington in New Zealand

- The enhancement of the existing Egencia Australia team: with additional experienced corporate travel professionals

- Increased customer benefits: with leading local customer service expertise and technology.

- The expansion of Egencia Australia’s existing product portfolio: with Travelforce’s expertise in meetings and incentives and high-end leisure travel

“After years as partners, we are proud and excited to welcome Travelforce as a close member of the Egencia family. Travelforce has an unparalleled reputation in the industry, and the combination of our talented teams will bring an even stronger offering and service to Australian and New Zealand companies and their travellers,” said Egencia Asia Pacific Managing Director Cecilia Routledge. “This acquisition is proof of Egencia’s commitment to expansion in the Asia Pacific region and leadership around the world. Going forward, we will combine the power of Egencia and Travelforce into one strong brand, leveraging the talent and assets of each company.”

“We couldn’t be happier to be joining the Egencia family. Egencia will enable Travelforce to offer clients leading online booking and reporting tools as well as global corporate travel support,” said Andrew Ross, Chairman and founder of Travelforce. “This will complement Travelforce’s already outstanding team, strong travel management, meetings and leisure offerings and will enable us to take our client services to the next level.”

The majority of the current Travelforce management team will join the Egencia Australia management team, in the new combined business called Travelforce, an Egencia Company. Ken Pfaffmann will take on the role of Managing Director.

“It’s a tremendous privilege to lead a company like Egencia,” said Pfaffman. “At a time when we see greater focus on the Asia Pacific region, Egencia has the ability to help Australian companies drive greater cost savings, improved policy control and better traveller experiences.”

Egencia Worldwide, now with Travelforce, is focused on several key initiatives over the next few years including geographic expansion and continued innovation, with a particular focus on mobile in 2011.

The transaction closed on April 4, 2011. Detailed terms of the acquisition have not been disclosed.

Sydney to attract 60,000 to major business events over the next year

Sydney will host more than 60,000 delegates to over 70 major business events over the next 20 months to the end of 2012, confirming the city’s place as Australia’s leading business events destination. These events are expected to generate an estimated $300 million for the city.

Business Events Sydney (BESydney) Chief Executive Officer Jon Hutchison AM said, “Over the next year the city will be hosting a diverse range of events across various industries, from medical, science, creative, financial and professional services.

“These events are well aligned with incoming New South Wales Government’s priority growth sectors. The events will be key catalysts to shape the state’s development plans and provide the business avenues for local and international professionals to engage and discuss their views.”

Mr Hutchison welcomed the new State Government’s commitment, to invest in the construction of a new Convention and Exhibition Centre, which is estimated will deliver an additional $270 million a year to the NSW economy.

He said “We are encouraged by the government understanding of what is needed to establish Sydney as a world leading city, and their willingess to lead the process required to make this happen. Our aim at BESydney is to support this by bringing high yield business and professional events to Sydney and to NSW regional areas.”

During March, international medical specialists gathered at the Sydney Convention & Exhibition Centre for the 6th World Congress on Pediatric Critical Care (1,500 pax), followed by the 26th Asia Pacific Academy of Opthalmology Congress (4,000 pax).

Mr Hutchison said the benefits from business events extended beyond tourism receipts.

“Business events play a key role to the State’s economic success by bringing influential thought leaders to Sydney. This stimulates knowledge expansion, investment and is the perfect platform to foster the city’s reputation as a place of highly skilled, capable, world leading researchers and practitioners”, he added.

“Sydney is entering an exciting new phase over the next five years with substantial infrastructure development committed to ensure the city is well served to meet business events demand over the coming decade,” said Mr Hutchison.

Over the next 20 months, Sydney will see the staging of a host of professional events, including the International Symposium on Atherosclerosis in March 2012 for 3,000 delegates, the Commonwealth Regional Law Conference in April 2012 for 700 delegates, and the first ever in a western country, the Worldwide Chinese Life Insurance Congress in September 2012 for 4,000 insurance and financial services professionals.

117 major business events are now confirmed to be held in Sydney until 2017. These events are expected to host 145,000 delegates and generate $542 million worth of economic value to the state.

Qantas and Tourism Australia introduce 9 reasons why you should visit Sydney

Sophisticated, bold, attractive and multi-cultural, Sydney has plenty to offer even the acquainted traveller; from the quirky to the familiar,Qantas and Tourism Australia introduce 9 reasons why you should visit Sydney before you die!

1. Modern Masterpiece – Sydney Opera House

A trip to Sydney would not be complete without seeing, undoubtedly one of the most iconic landmarks and international symbols in the world, the Sydney Opera House. Whether you just want to snap the famous sails or see an opera, this masterpiece of modern architecture is incredibly striking and a must for any visiting the city.

2. Roar and Snore – Sleep Over at the Zoo

Whether you have children or not, the idea of camping on a cliff edge in the centre of Taronga Zoo will excite kids and grown-ups alike! Here you can spend a wild night camping out with the animals, in the comfort of safari-style tent. Before you hit the hay, you’ll be cooked a sumptuous roast feast and experience up-close animal encounters. On waking to the roar of the lions you’ll get a tour of the zoo before the crowds descend. Magical.

3. Fishy Feast – Sydney Seafood School and Market

If you love seafood, then Sydney’s the place for you. Head for the prestigious Sydney Seafood School  where you can learn how to cook it, as well as eat it. You’ll get demonstrations by top chefs; hands-on cookery classes, a delicious meal, complimentary wine tasting and recipes to take home. Be sure to get up early and visit the seafood market next door, where you can buy almost anything that lives in the ocean.

4. Starry Sydney Night – Sydney Observatory

For one of the best views of Harbour Bridge, visit Sydney Observatory. The best time by far is at sunset when you can watch the twinkling lights come on across the city and illuminate the bridge. Combine it with an evening tour of the observatory where you’ll see a starry Aussie sky and learn about the solar system. Why not take a peek through the observatories two telescopes, one of which is the oldest working telescope in Australia?

5. Gourmet’s Safari – Food Tour of Sydney

Scrumptious Sydney is one of the best cities in the world to eat in. The produce is fresh, the cuisine diverse.  The reasons for the endless variety are Sydney’s “villages” where people from all over the world have settled, from Italians in Haberfield, to Turkish in Auburn, Lebanese in Punchbowl and Greeks in Marrickville. The aromas make it seem as though you really are in their respective countries. Take a wonderful guided tasting tour where you’ll be sent home with lots of foodie finds and recipes.

6. Climb in the Clouds – Sydney Harbour Bridge

Another great icon in Sydney’s repertoire is the Harbour Bridge. The highest point is 134 metres above sea level and anyone over the age of 10, who is willing and able, can climb this magnificent bridge. The most spectacular time is twilight when the city begins to light up. The three and a half hour climb will leave you speechless as you reach the summit and witness the view across the harbour and the whole of Sydney.

7. Rock On – The Rocks

The Rocks are the place to come for arts venues, museums, cafes and restaurants including the historic Lord Nelson pub, which has been there since 1841. Buildings in The Rocks are the oldest in the city and made from local sandstone, giving the area its name. With breath-taking views and a bohemian feel, this is the place to meet new friends, relax, kick back and soak up the Sydney sun.

8. Kayak up the Spit – Sydney Harbour Kayaks

To the right of Harbour Bridge, you’ll see Sydney Harbour Kayaks. If you fancy a day out on the water, messing about in boats in peace and tranquillity, then hire a kayak or two and paddle up stream. Go out at high tide, when you’ll be able to skim through eerie mangrove forests. Although you’re technically still in the city, you’ll feel a million miles away from civilisation.

9. On Your Bike – Harley Tours

If you fancy a two wheeled trip with the wind in your hair, check out Troll Tours. They offer city excursions on Harley Davidson motorbikes. See the sights just outside Sydney like the nearby Blue Mountains or the wineries of Hunter Valley – just for the scenery though! Travelling on a Harley means freedom and fun. If you know someone who loves bikes, this could be their perfect gift.

About Qantas

Qantas operates 28 flights a week from London Heathrow via the Far East to Australia and beyond, complimented with an unrivalled domestic network, offering connections to more than 50 cities across Australia.

The Qantas brand encompasses a community spirit, a pioneering nature, a professional style of service, a tradition of safety excellence and a reputation for innovation – all delivered with a distinctly Australian personality.

Qantas’ aim is to give each and every customer the best possible travel experience, from the time they chose to fly with Qantas to when they arrive at their destination. Set apart from its competitors, the award winning Qantas A380 offers you the chance to experience one of four stylish cabins, International Economy, Premium Economy, International Business and First Suite, all superbly designed to enhance your ’ in flight experience.

A380 by Qantas. Enjoy the Journey.

Experience the award winning Qantas A380 for yourself with flights from London Heathrow to Sydney from £817 per person

Melbourne secures largest Indian incentive group in Australia’s history

Melbourne’s international reputation for delivering outstanding incentive reward programs has been strengthened with the successful bid by Melbourne to host Amway India’s coveted Leadership Seminar for more than 4,000 delegates in Melbourne in 2012.

AIME 2010 announced as a State Finalist for the MEA Exhibition of the Year Award

02 March 2011: The organisers of AIME are pleased to announce that AIME 2010 has been listed as a State Finalist in the MEA Victoria Meetings & Events Australia (MEA) Industry Awards for the Exhibition of the Year.

Sally de Swart, Event Director, states, “This is wonderful news to receive just as AIME 2011 has come to a close and we are very proud that the 2010 exhibition has once again been recognised by the prestigious MEA Industry Awards.  AIME has been awarded the Exhibition of the Year by MEA for the last two years (2008 and 2009 shows) and of course we hope to retain this title for a third consecutive year.

“Being a finalist again is testament to the hard work and commitment of our team in organising the premier event for the meetings and incentives industry in the Asia-Pacific region.”

Sandra Chipchase, the Melbourne Convention + Visitors Bureau’s (MCVB) Chief Executive Officer (CEO), said “AIME’s recognition in the MEA Awards yet again demonstrates the event’s significance in driving business and networking opportunities for attendees from all over the world.  The exhibition and its complementary events also provides a fantastic opportunity to showcase Melbourne and Victoria’s Business Events infrastructure.”

AIME is owned by the MCVB and managed by Reed Travel Exhibitions.  The MEA Awards recognise excellent business practice in the meetings and events industry with the Victorian State Awards set to take place on Thursday, 10 March at the Sebel Albert Park in Melbourne. Each state winner is entered into the National MEA Awards.

The state winner with the highest awarded score in each category then becomes the National Winner. These National Winners will be announced and presented at the 2010 MEA National Awards Night, held on 19 April 2011 at the Brisbane Convention & Exhibition Centre.

For more information about AIME 2011, visit www.aime.com.au

Australia’s Sunshine State Is ‘Open For Business’

World’s Leading Food, Wine and Travel Writers to Meet in Melbourne

Melbourne has further cemented its reputation as Australia’s Convention Capital, with the International Food Wine and Travel Writers Association (IFWTWA) announcing they will hold their annual conference in the city in 2013.

Sandra Chipchase, Chief Executive Officer (CEO) of the Melbourne Visitors + Convention Bureau (MCVB), which secured the bid, said the win emphasised Melbourne’s exceptional convention facilities, as well as its world-renowned culinary and wine culture.

“This Conference is being held outside of the United States for the first time. We are delighted that it will be held in Melbourne, Australia’s undisputed home of fine dining,” Ms Chipchase said.

“IFWTWA, which last night announced the establishment of an Australasian division headquartered in Melbourne, is an industry-leading, global network of journalists engaged in the food, wine and travel industries.

“Some of the world’s leading food and wine journalists, from esteemed publications such as The New York Times, will converge on Melbourne in 2013 and reinforce our reputation as Australia’s first choice for conferences and Business Events.

Maralyn Hill, President of IFWTWA and a leading author, broadcaster and journalist, said the Conference will reflect Australia’s love of quality food and wine, as well as the growing status of the Association.

“We are delighted to launch our Australian division of IFWTWA and see Melbourne, Australia’s culinary home, as the perfect destination to bring delegates from around the world to celebrate food and wine through writing,” she said.

“The exposure that Australian writer members will have to international media outlets and the networking opportunities that the conference will provide are boundless.”

Australian journalist Kevin Moloney, who was appointed Chair of the new Australasian branch, said that given the surge in local membership, it was only fitting that the 2013 conference should be held in Melbourne.

“The Melbourne Convention and Exhibition Centre (MCEC), is the ideal place for our members to enhance their professional development and exchange ideas with their international counterparts, who include some of the eminent food and travel writers in the world,” he said.

Leigh Harry, CEO of MCEC, which will host the conference, said they are delighted to be hosting the event.

“The conference will provide association members with an invaluable opportunity to meet and share knowledge with leading food and wine writers from around the world,” he said.

Melbourne to host 23rd World Cancer Congress in 2014

Minister for Tourism and Major Events Louise Asher today announced that Melbourne has secured the 23rd World Cancer Congress to be held in 2014.

MCEC launch food blog – from farm to fork

Share your passion for all things food and wine and follow the Melbourne Convention Exhibition Centre (MCEC) team on their new blog – fromfarmtofork.net.au – launched at Asia-Pacific Incentives & Meetings Expo (AIME) on 14 February in Melbourne.

Further reflecting the commitment to using local produce shared by the MCEC’s director of food and wine, Frank Burger and executive chef Shaun Bowles, the front line blog reveals their latest discoveries from the many Victorian growers, producers and wineries visited throughout the year.

The “from farm to fork” blog does just that, Burger and Bowles will share the best ingredients available from the farm along with “sneak peaks” at seasonal dishes being produced for guests at the MCEC.

Representing and enhancing the international reputation enjoyed by Melbourne as one of the great food cities of the world, the MCEC prides itself on a commitment to fresh, local and seasonal ingredients; innovative and engaging menus; and a wine list that includes a range of smaller and boutique Victorian wine producers with no house wines.

Club Melbourne Ambassadors Program: a year of growth and international events for MelbourneTuesday 15 February 2011

Celebrating a record year, the Club Melbourne Ambassadors Program (CMAP) continues to play a pivotal role in drawing world class business events to Melbourne.

Ambassadors, who are influential Melbournians in the science, medical, research and business fields, work with the Melbourne Convention and Exhibition Centre (MCEC) and the Melbourne Convention + Visitors Bureau (MCVB) to secure business events for Melbourne.

The 119 Ambassadors have been involved in securing 44 international conventions, half of the 88 secured for the Melbourne Convention Centre since it opened in July 2009.

Club Melbourne Ambassador and 2010 Australian of the Year Professor Patrick McGorry convened the first International Youth Mental Health Conference in July 2010, which attracted more than 800 delegates to the Melbourne Convention and Exhibition Centre (MCEC).

MCEC’s chief executive Leigh Harry said the program continues to go from strength to strength and is recognised for its role in attracting international conferences and conventions.

“Thanks to the expertise, industry knowledge and contacts of the Club Melbourne Ambassadors, Melbourne continues to stand out as Australia’s business events capital,” Harry said.

With support of the community and the Governor of Victoria Professor David de Kretser, who regularly attends Club Melbourne events, the program continues to develop and will induct new Ambassadors in August 2011.

Club Melbourne Ambassadors, like recent Australia Day honours award winners Professor Hatem Salem and Professor Gregory Snell, are currently working on more than 200 convention leads.

MCVB’s CEO Sandra Chipchase said: “The Club Melbourne Ambassadors program celebrates the talent and achievements of Victoria’s leaders across a plethora of scientific, health, research and medical fields.

“We are privileged to work with such outstanding individuals to attract the world’s leading minds to Melbourne. With Ambassadors’ help, business events secured in the last financial year alone were worth more than $22.2 million for the Victorian State economy,” she said.

Business events generate $1.2 billion for the economy annually and showcase Melbourne’s expertise and innovation capabilities to the world.

MCEC continue string of design awards and sustainability recognition

The first and only ‘6 Star Green Star’ environmentally rated convention centre in the world continues to be recognised with accolades in sustainable architecture, environmental initiatives and green accreditations.

Built from the ground up with the environment in mind, the Melbourne Convention and Exhibition Centre (MCEC) prides itself on providing one of the largest, greenest and most flexible venues in Australia.

In the past year alone, MCEC has taken out notable architecture awards for its sustainable design features, some of which include Best Institutional Design and Highly Commended Sustainable Project, Interior Design Excellence Awards; Public Architecture Award, National Architecture Awards; Environmentally Sustainable Design, Australian Interior Design Award; and the National Environmental Excellence Award, Urban Development Institute of Australia.

Along with its design features MCEC event planners can assist with greening an event, helping tick off important environmental aspects such as waste and water, paper and printing, energy, travel, and ensuring decreased food miles with produce and wine sourced locally from across Victoria.

MCEC is accredited at Bronze Level by EarthCheck, a global certification recognising the success of sustainability initiatives, and holds a ‘6 Star Green Star Rating’ from the Green Building Council of Australia.

The green building’s innovative sustainable design, operational features and green event options ensure the comfort of delegates and protection of the environment go hand-in-hand. For more information on MCEC’s green initiatives and awards visit www.mcec.com.au

MCEC achieves another Australian first with the launch of M Connect

The Melbourne Convention and Exhibition Centre (MCEC) launched their innovative M Connect brand at Asia-Pacific Incentives & Meetings Expo (AIME) yesterday in Melbourne, taking the lead in technology within the Australian business events industry.

The MCEC offers two options under the M Connect brand that ensures visitors to the centre remain connected to the outside world with wireless internet.

M Connect – Free Wi-Fi
All visitors to the MCEC can access free Wi-Fi, a first for any centre in the country.

Delegates, event attendees and the general public will be able to stay connected to the web, Facebook, Twitter and check emails while out of the office by subscribing (free of charge) to the service via a login page.

M Connect – Platinum Wi-Fi
Event planners have the option of upgrading to a platinum Wi-Fi service that can be designed specifically for their delegates and offers unrestricted internet access, including Skype.

Platinum Wi-Fi can also provide a custom SSID with the event name and a custom authentication method.

This option of M Connect allows internet based workshops within meeting rooms and offers a generous download allowance. The cost for this service would depend upon your specific event requirements.

MCEC’s chief executive Leigh Harry says the creation of M Connect is a direct response to the changing needs of visitors to the MCEC and reflects our commitment to utilising technology within the venue.

Internet coverage will extend throughout the venue including meeting rooms, exhibition bays, the plenary and all other public spaces.

MCEC wins the micenet AUSTRALIA reader’s choice

The Melbourne Convention Exhibition Centre (MCEC) was revealed as winner of the best Australian convention centre today in the micenet AUSTRALIA Readers’ Choice Awards for 2011.

Readers of the Australian-based business events magazine were asked to vote for their favourite convention centre based on their experience in the past 12 months.

MCEC’s chief executive Leigh Harry was presented with the trophy by micenet AUSTRALIA publisher Helen Batt-Rawden at the MCEC stand within the AIME exhibition in Melbourne.

“I am extremely proud to receive this award for the MCEC. To be voted best Australian convention centre by people within the industry is a real honour,” Harry said.

“I congratulate the MCEC team on all their hard work in 2010 as this made the major contribution to the votes we received.”

Winners were determined by the number of votes received by approximately 54,925 readers of the micenet AUSTRALIA magazine.

This recognition rounds off a bumper year of awards for the MCEC. Since its opening in June 2009, the convention centre has been recognised with some of industry’s highest global accolades for its exceptional environmental and design features, service excellence and imaginative catering.

Melbourne’s Lord Mayor to officially open AIME 2011

14 February 2011: The organisers of AIME are pleased to announce that for the second year running the Right Honourable, Robert Doyle, Lord Mayor of Melbourne will be officially opening the 19^th Asia-Pacific Incentives and Meetings Expo (AIME) tomorrow morning, Tuesday 15 February.  The Lord Mayor will welcome all visitors, exhibitors, media and Hosted Buyers to the two-day event which is taking place at the Melbourne Convention and Exhibition Centre (MCEC).

Sally de Swart, AIME’s Event Director comments: “We are very proud that the Lord Mayor will be officially opening AIME this year.  AIME remains the premier meetings and incentives event and also raises the profile for Melbourne and Australia in the global marketplace.”

Sandra Chipchase, Chief Executive Officer of the Melbourne Convention + Visitors Bureau said: “We are delighted that the Lord Mayor will be able to officially open the doors to AIME this year which we have no doubt will be yet another highly successful and record-breaking event.”

The Right Honourable, Robert Doyle will welcome approximately 800 exhibitors, over 3,000 visitors and 500 VIP Hosted Buyers and over 60 media representatives to AIME and Melbourne this year.

Cairns Convention Centre Receives Gold Certification

The Cairns Convention Centre has been awarded Gold Certification, the International Association of Congress Centre’s (AIPC) highest possible level in their Quality Standards program.

AIPC, the industry association for professional convention and exhibition centre managers worldwide, has over 160 member venues from 53 different countries and Cairns is one of only 13  venues from throughout the world to have successfully achieved this global qualification. This is in addition to their recent successful ISO 9001 and EarthCheck certifications.

The AIPC Quality Standards process rigorously assesses ten key areas including customer service, quality of facilities and operations, employee relations, health, safety, security and emergency response, financial integrity, community relations, environmental responsibility, industry relations and supplier relations.

Ross Steele, General Manager Cairns Convention Centre said,  “As a prior winner of AIPC World’s Best Congress Centre it was logical that Cairns Convention Centre applied for AIPC Quality Standards Certification.  To achieve Gold Status is acknowledgement of just how well the team at the Centre meets the needs and expectation of both our clients and our owners.”

Edgar Hirt, AIPC President said, “With more convention centres and destinations coming into the market every year, the question of how a client can assess the capabilities of any given product is becoming more and more important. I congratulate the Cairns Convention Centre for its achievement.”

Exhibitors give generously to the AIME Just a Drop Silent Auction

10 February 2011, Sydney:  Prizes for this year’s silent charity auction at AIME have been announced today and with generous donations from exhibitors, the auction is set to raise considerable funds for the AIME official charity partner, Just a Drop.

Exhibitors have donated some fantastic prizes and AIME organisers are encouraging attendees to get involved, make a bid and support the vital project work undertaken by Just a Drop to provide clean drinking water in areas such as Ecuador, Mongolia and Zambia.

Bids can be placed over the two days at AIME at the Reed Travel Exhibition stand #99. Visitors can also join AIME’s facebook and Twitter pages to receive updates on the auction and prizes.

So make a bid, support a good cause and you may find yourself heading off on one of the adventures below:

• A two night escape to Meritus Pelangi Beach Resort & Spa, Langkawi, Malaysia
• Three nights at Rendezvous Hotel Perth in a Deluxe Ocean View Room
• A two night stay in any Constellation Hotel around Australia
• 18 holes on the New Zealand Terrace Down championship course
• Two five night stays at the Le Meridien Phuket Beach Resort
• Two nights to unwind at Cypress Lakes Group in the Hunter Valley in a luxury villa for four people including an a 18 hole round of golf for each guest.
• A nine day guided Andes and Amazonas trip in Ecuador for two people donated by Surtek

AIME attendees can also pick up a pedometer and track their steps at AIME by donating to Just A Drop at the Reed Travel Exhibitions stand #99.

Just a Drop has raised over £1million and supports over one million people in 30 countries around the world to provide clean drinking water.  Polluted water is the biggest killer of children under the age of five in the world  and over 1.4 million children die every year, that’s one child every 20 seconds, from water borne diseases such as cholera, dysentery and diarrhea, caused by either the lack of access to fresh water or polluted water.

Please visit www.aime.com.au/en/visiting/Just-a-Drop-Silent-Auction/

For more information about Just a Drop please visit www.justadrop.org

For more information about AIME 2011, visit www.aime.com.au

Impressive line-up confirmed to judge AIME Awards for 2011

04 February 2011, Sydney: AIME are pleased to announce that the business events industry’s top professionals will judge its annual awards on 15 and 16 February at the Melbourne Convention and Exhibition Centre (MCEC).  AIME’s five awards promote excellence in stand design and presentation, sustainability and environment and one award recognises individual contribution to the business events industry.

AIME’s three stand awards will be judged by Margaret Crichton, General Manager at Exhibition & Event Association of Australasia (EEAA), Linda Gaunt, CEO of Meetings Events Australia (MEA) and Noor Ahmad, Regional Director Asia-Pacific at International Congress and Convention Association (ICCA).

The awards will be judged onsite and one exhibitor will win in each of the following categories:

Best Stand under 30m²
Best Stand over 30m²
Best New Exhibitor Stand

AIME is also recognising exhibitors that have gone that extra mile to make their stand environmentally friendly with the Best Environmental Stand Award and exhibitors have had the chance to enter this award online detailing the initiatives they have undertaken. This award will be judged by Caitlin Findley and Seamus Balkin from Ecovantage and Danielle Johnson from Climate Positive.

The fifth award is the Outstanding Contribution Award which recognises individual commitment and work within the business and events industry in the Asia-Pacific region.

“AIME provides the ideal forum for recognising outstanding, influential individuals and companies who have made a significant difference within the business events industry and all our past winners of these awards are proud to be recognised by the premier meetings and incentives event in Asia-Pacific.  We look forward to announcing the winners for this year on the second morning of AIME,” comments Sally de Swart, AIME Event Director.

The AIME 2011 Awards presentation will be held on the Concourse at MCEC on Wednesday 16^th February at 9:45am.

For more information about AIME 2011, visit www.aime.com.au

Another sellout event for the ICCA Forum for Young Professionals

02 February 2011, Sydney: The organisers of the International Congress and Convention Association (ICCA) Forum for Young Professionals are pleased to announce that the event is set to be another sellout this year. The Forum is held in conjunction with AIME and takes place from 13 – 15 February at the Melbourne Convention and Exhibition Centre.

Elizabeth Rich, ICCA Forum for Young Professionals’ manager, says that AIME is the perfect time to run the Forum to allow newcomers to the industry to learn from the best.

“Each year we are in debt to the many senior ICCA members who give their time to pass on expertise to the newcomers to the industry.  This year I’m delighted that we have guest speakers from Thailand, Shanghai, Taiwan and Indonesia joining their Australian colleagues.  I always learn something myself,” Elizabeth said.

“I wish this type of program was available when I was starting out in the industry. The young employees love it.”

ICCA provides the intensive two day forum as a benefit to its members who are under 30 and newer to the industry.  The program includes education forum sessions on Sunday 13^th and Monday 14^th February with keynote speakers from the industry detailing case studies, research and insights into industry best practice.  There is also a working element where delegates work together in groups on a specific brief and present to their peers and judges at the end of the two days.

ICCA’s young professionals will be registered to attend the first day of AIME on Tuesday 15^th February and the first 30 lucky applicants will gain access to AIME’s renowned networking event, the Welcome Reception, which is held this year at the St. Kilda Sea Baths on the Monday night.  Also the first 30 applicants will be able to join the hard hitting Business Events Forum discussing corporate event management on the Tuesday morning.

The ICCA Forum for Young Professionals takes place with the support of the Melbourne Convention and Exhibition Centre (MCEC), Melbourne Convention + Visitors Bureau (MCVB) and Reed Travel Exhibitions through its management of the AIME trade show.    Employers cover travel costs and the program itself is provided at no cost.

For more information about AIME 2011, visit www.aime.com.au

Australia crowned king at Skyscanner Travel Awards

Australia takes top award whilst France loses its ‘joie de vivre’ as Italy comes number one for romance, cuisine and culture

With Australians around the world celebrating Australia day, it couldn’t be a better time for the ‘Land Down Under’ to have been crowned ‘most desired’ destination in Skyscanner’s Travel Awards. Skyscanner users have voted Australia the place they would most like to visit if money were no object.

The opinions of more than 600 travellers were collected by the flights comparison site Skyscanner.net, which also found that the love affair with France seems to be over as Italy snatched some of the top awards from France’s grasp.

When it comes to love, many think of Paris as being the place to go for romance, but with Rome, Venice and Lake Como on its side, Italy clearly outshone its neighbour in the awards, winning the title of ‘Most Romantic Country’, with 33% of the votes to France’s 19%.

Culture vultures also favoured Italy; despite France being home to some of the world’s most famous museums and art galleries, Italy was awarded best destination for culture. Italy also trumped France when it came to food even though France is home to twice as many Michelin starred restaurants as Italy.

The Caribbean won awards for most spectacular beaches and the most relaxing destination.
The USA and Australia were considered to have the friendliest locals, with both nations receiving 10% of the vote, but the legendary hospitality of the Irish meant that the Emerald Isle was hot on their heels in third place. In comparison, the UK only ranked 12th, whilst the French lagged behind in 23rd position.

Spain was voted best for nightlife and most family friendly destination, showing it can cater to both crowds. With cities like Barcelona and Madrid renowned for their after dark entertainment, as well as many lively and family orientated resorts along the Costa del Sol, the country remains the most popular holiday destination for British tourists.

Yara Paoli, Skyscanner Italian country expert commented:
“Italy is a very popular destination for British tourists and it’s great to see Italy being recognised for what it can offer; excellent cuisine, romantic cities and a host of great cultural attractions.”
Rodney Harrex, General Manager UK/Europe Tourism Australia commented:

“Australia’s weird and wonderful wildlife, diverse experiences, friendly locals and laidback lifestyle attract visitors from all over the world. 2011 has got off to a strong start in terms of arrivals and we look forward to welcoming many more holidaymakers over the coming months.”

Skyscanner 2011 Travel Awards Winners
If money was no object, where would you most like to go?
Winner: Australia
Runners Up: New Zealand, Caribbean

Most Romantic: Italy
Runners Up: France, Caribbean

Most Beautiful: New Zealand
Runners Up: Italy, Australia

Most Spectacular Beaches: Caribbean
Runners Up: Australia, Thailand

Most Relaxing Destination: Caribbean
Runners Up: Thailand, Greece

Most Family Friendly: Spain
Runners Up: USA, Australia

Friendliest Locals: USA and Australia
Runner Up: Ireland

Best Food: Italy
Runners Up: France, Thailand

Best Nightlife: Spain
Runners Up: UK, USA

Best Culture: Italy
Runners Up: UK, Japan

Best for Business: USA
Runners Up: UK, Germany

If you had to live abroad, where would you go?:
Winner: Australia
Runners Up: USA, Spain

AIME gearing up for the industry’s networking event of the year

25 January 2011, Sydney: AIME organisers are encouraging attendees to the show to conduct business on and off the show floor through its dedicated networking events. The unrivalled networking opportunities, which kick off with the renowned Welcome Reception at 6pm on Monday 14^th February, are considered a key benefit of attending the event.

AIME’s Welcome Reception, organised by the Melbourne Convention + Visitors Bureau (MCVB), will be held at the St. Kilda Sea Baths in Melbourne.  It is one of the industry’s most talked about events and last year attracted over 2,200 AIME attendees from over 50 countries.  The creative concept, staging and design for the AIME 2011 Welcome Reception, showcases the best in event production and is executed with the assistance of key event sponsors Atlantic Group, Solution Red and Explore Engage.

Sandra Chipchase, CEO of MCVB said that a drawcard for the Welcome Reception is not only the reputation of the event but the unique location chosen for this year.

“Melbourne’s avant-garde seaside suburb, St Kilda, will be on show during AIME 2011 and the use of the St Kilda Sea Baths for a major event marks a first for AIME.  It will see the Sea Baths complex transform into a series of distinct spaces, each set around the oceania and spa theme to take full advantage of the stunning location on Port Phillip Bay.”

Networking events do not end there, there is also a dedicated networking hour at AIME’s Globe Restaurant and Bar during AIME and in the evening attendees can mingle and dance the night away at the ever popular AIME Club Night at Crown on Tuesday 15^th February with complimentary drinks until 11pm, courtesy of Crown Events and Conferences.  Also attendees can take advantage of the 601 and 501 networking evenings at Lagerfield Bar in the Crown Entertainment Centre with special drinks promotions on offer.

For more information about AIME 2011, visit www.aime.com.au

Free Wi-Fi for all at the MCEC

Visitors to the Melbourne Convention and Exhibition Centre (MCEC) will have access to free wireless internet from 1 February 2011, a first for any centre in the country.

Delegates, event attendees and the general public will be able to stay connected to the web, Facebook, Twitter and check emails while out of the office.

MCEC’s chief executive, Leigh Harry says the initiative reflects an understanding of the time-poor nature of most delegates.

“Our focus at the MCEC is on ensuring the experience is not one that competes with people’s day to day lives,” Harry said.

“We understand that internet connectivity is crucial to our delegates, and this complimentary service allows them to keep in touch with their offices at all times.”

Offering free Wi-Fi further establishes the venue as an industry leader, no other centre in Australia provides visitors with this technology.

Internet coverage will extend throughout the venue, including meeting rooms, exhibition bays, the plenary and all other public spaces.

Event planners will have the option of upgrading to a platinum Wi-Fi service that can be designed specifically for their delegates and offers unrestricted internet access, including Skype.

Harry says the free Wi-Fi offer is a direct response to the changing needs of visitors to the MCEC and reflects our commitment to utilising technology within the venue.

AIME Initiative for Queensland Flood Relief

17 January 2011: The organisers of AIME (Asia-Pacific Incentives & Meetings Expo), which is being held in Melbourne on 15 and 16 February, will conduct a fundraising drive to assist those who have been affected by the devastating and unprecedented flood damage in Queensland. The Melbourne Convention + Visitors Bureau (MCVB) and Reed Travel Exhibitions (RTE) announced the joint initiative today.

MCVB and RTE are encouraging all AIME’s visitors and exhibitors to donate to the Premier’s Flood Relief Appeal, via special collection bins which will be set up on the MCVB Stand’s Registration Desk at the Melbourne Convention and Exhibition Centre (MCEC).

Ms Sandra Chipchase, MCVB’s CEO, urged all visitors to AIME to dig deep and donate.

“On behalf of MCVB and all our members, I would like to extend our sympathies to all those who have been affected by the flood devastation throughout Queensland,” Ms Chipchase said.

“With so many communities, businesses and individuals adversely affected, significant donations are needed.”

“As we saw with the Victorian bushfires in 2009, the willingness of the local and wider international business events community to galvanise and provide physical and financial support can make a huge difference.”

Event Director, Sally de Swart of RTE, echoed this sentiment, saying that the size and reach of AIME provided an ideal opportunity to generate significant funds.

“I urge all attendees at AIME to look out for the special collection bins and make a donation,” Ms de Swart said.

“Even the smallest contribution will assist those who have been evacuated from their homes or had their houses seriously damaged in flood affected areas of Queensland.”

For more information about AIME 2011, visit www.aime.com.au

AIME 2011 gearing up for the second Saxton Ultimate Event Experience

12 January 2011, Sydney: The organisers of AIME and the Saxton Speakers Bureau are excited to announce that as part of AIME’s extensive Education Program, AIME will once again host the Saxton Ultimate Event Experience on the 16 of February as a free event for visitors.

Due to the roaring success of the first Saxton Ultimate Event Experience at AIME in 2010, this two-hour event will be delivered on an even bigger scale this year with leading global speakers and acts making it the largest event of its kind presented in Australia.

Attendees from all over Australasia and Asia will have the opportunity to experience an international line up of presenters in a world class event setting.  The experience highlights what can be achieved with a combination of the finest speakers and entertainers, leading edge event design, outstanding multi camera audio visual in one of Melbourne’s leading venues, the Melbourne Convention and Exhibition Centre (MCEC).

Saxton Director, Nanette Moulton commented “We are delighted to have been able to secure such a world class line up of presenters with such powerful content, all in the perfect event setting…and in just over two hours”

The presenters consist of ten outstanding achievers across the worlds of business, science, adventure, entertainment and human endeavour.  The USA based Tan Le will speak and demonstrate the human brain – computer interface.  London bombing survivor, Gill Hicks, will relate her incredible story and the implications that it has for all of us.   Other speakers include the multi award winning Tim Cope who spent three years following the trail of Ghengis Khan on horseback, international technology authority Rachel Botsman; and the remarkable entrepreneur Creel Price.

The speakers are interspersed with high quality entertainment including breathtaking illusion from Soul Mystique, the unique multi microphone talents of Mr Percival, the humour and hilarity of Anh Do and a moving operatic finale form Darryl Lovegrove.

The very entertaining John Lees will be the master of ceremonies for the event.  The title of this event however was very carefully chosen, as this is all about “an ultimate experience”.

Apart from the remarkable line up of speakers and entertainers this event is complimented by set design by ARC 3D, on-screen graphic content and program scheduling by Rigoni Hall and AV from MCEC.

Saxton Managing Director, Winston Broadbent comments, “It has been primarily designed so that the attendees will leave with a series of valuable and inspirational messages.   At the same time they will experience, firsthand, the wonderful synergy between the finest in talent, producers and venue and it is this synergy that makes the Saxton Ultimate Event Experience such a feature in Australia.”

An anticipated very large audience will comprise members from all parts of the meetings industry and as AIME Event Director, Sally de Swart, affirms, “We are delighted to be able to offer such a unique and valuable experience to our AIME attendees.”

The Saxton Ultimate Event Experience:
When: Wednesday 16 February 2011
Time: 8.00 am for 8.30 am sharp, concludes 10.40 am
Where: AIME, The Melbourne Convention and Exhibition Centre – Plenary Hall 3
How: The event is complimentary and each attendee receives a special gift! For Registration please ask for Alice or Lauren or Register directly here.
For more information call Saxton on + 61 3 9811 3500

For more information about AIME 2011, visit www.aime.com.au

‘Early-bird’ extension and Education Program announced at AIME 2011

06 January 2011, Sydney: To celebrate the New Year and the release of AIME’s extensive Education Program, the organisers of AIME 2011 are pleased to announce a one week extension on ‘early-bird’ savings for those who register for the AIME Master Class Seminars, Leaders Forums and the Business Events Forum before the 14 January 2011.

AIME’s ‘early-bird’ offer means people will pay 2010 prices when booking before the 14 January. This saves over 17% when booking a Master Class Seminar and over 15% when booking a Leaders or Business Events Forum. Also AIME attendees can gain a further 10% discount when booking three or more seminars and forums.

Ray Shaw, Chairman of Event Planners Australia is speaking in AIME’s Legal Master Class and comments, “AIME is Australia’s biggest gathering of meeting and event industry minds. Apart from hundreds of exhibitors there is a wealth of education and networking opportunities. I always take away inspiration from AIME – how to do my job better, who I need to know (especially the up and coming companies and people) and what issues we need to address in the coming year. It’s a must attend event.”

The full Education Program includes:

AIME Business Events Forum: top line industry speakers include Kati Quigley, Director of Event Marketing for the CMG Events team at Microsoft and Aileen London, Senior Manager of Global Meeting Services at Oracle
Leaders Forum – Motivate Me: speakers include Roger Helms, Founder and CEO of HelmsBriscoe and Roger Tondeur, Founder of MCI Group
Leaders Forum – Sponsorship: with speakers Julian Moore, Managing Director of SMS Online and Ryan Brown from the Variety Club
Marketing Master Class: focusing on social media with speakers Mark Cameron, CEO of Working Three and Peter Kent, Managing Director of Porter Novelli
Sales Master Class: talking about tenders and proposals with Robyn Haydon from Winning Words and author of the Shredder Test
Legal Master Class: with speakers Matt Crouch, Executive Lawyer at Bartier Perry and Ray Shaw, Chairman of Event Planners Australia
Global Perspective Master Class: ‘spotlight’ on Asia with Karen Soo, Big Chief and Founder, MEP Meeting & Exhibition Planners and Robin Lokerman, CEO at MCI
For the full program of educational opportunities and speaker biographies at AIME, visit: www.aime.com.au/seminars

Meetings & Events Australia (MEA) members who attend AIME’s Master Class seminars will be allocated one Professional Development (PD) point per seminar and two points per attendance at any of the Leaders Forums. Professional Development points are a required component to apply for MEA Accreditation or Recognition status.

For more information about AIME 2011, visit www.aime.com.au

New Director To Head Melbourne’s European Office

The Melbourne Convention + Visitors Bureau (MCVB) and Melbourne Convention and Exhibition Centre (MCEC) today announced the appointment of Ms Fiona Chappell to the position of Director Business Development – Europe.

This position was created following the strategic move to appoint in-market staff to manage MCVB and MCEC’s European activities. Ms Chappell will be based in MCVB/MCEC’s new office in central London.

Ms Sandra Chipchase, MCVB’s CEO, said:

“We are delighted to appoint Ms Chappell to this new role, which will capitalise on the strength and growth of Melbourne’s Business Events operations within the region.

“Our continued growth is a result of the commitment and dedication of all involved in positioning Melbourne as a highly desired Business Events destination within this region, including Janet Sealy Partnership (JSP), which represented Melbourne for the last 19 years.

“Ms Chappell’s impressive sales experience, spanning Australia, Africa, the Middle East, the USA and Europe, includes her most recent role as Head of Sales for Reed Travel Exhibitions – Meetings & Events Portfolio.

“In this role she was responsible for the development and management of sales strategies across a portfolio of five global Business to Business events. This experience ideally places Ms Chappell to grow our operations throughout the important UK/Europe region.”

Ms Chappell will be supported by Mr Giles Handford, the new Business Development Executive who recently moved across from JSP after working for more than four years on the MCVB/MCEC Melbourne account.

Ms Chipchase said that in addition to capitalising on the knowledge and skills of new staff, the new centrally located London office offered unique advantages and opportunities for MCVB/MCEC.

“By establishing an office within The Australia Centre, we are creating new opportunities to extend Melbourne’s reach by working in partnership with other Australian Government bodies.

“We are particularly looking forward to partnering with the Victorian State Government through Victoria’s Agent-General, Ms Sally Capp, to achieve even greater outcomes for Melbourne and regional Victoria,” Ms Chipchase said.

Mr Leigh Harry, Chief Executive of MCEC, said: “I congratulate Fiona on her appointment as Director Business Development – Europe. We at MCEC look forward to working with her to further develop our business opportunities within this important region”.

Ms Fiona Chappell will commence her appointment in Melbourne’s new London office in the New Year.

MCVB marks 25 year partnership with Qantas

The Melbourne Convention + Visitors Bureau (MCVB) together with Qantas today confirmed the renewal of their strategic partnership, marking 25 years of working together to deliver Business Events delegates for Melbourne.

The strategic partnership has been critical in securing some of the world’s biggest Business Events for Melbourne and Australia, from the International Council of Nurses 25th Quadrennial Congress 2013, generating 6,000 delegates, to the 22nd World Diabetes Congress, expected to see 12,500 delegates visit Melbourne in 2013.

Ms Sandra Chipchase, CEO of the MCVB, said, “Having the support of Qantas as a strategic partner has been critical to MCVB’s success in promoting Melbourne as a leading Business Events destination throughout the world.

“This support has not only strengthened our bid activities internationally, increasing our competitive appeal in the highly contested Business Events space, but has also assisted us in ensuring high delegate numbers for Melbourne and Victoria.

“Within the last four years alone, MCVB’s activities have seen the number of international bids won for Melbourne increase by 300%, and the number of delegates visiting Melbourne for Business Events increase by 360%.

“This would not be possible without the support of strategic partners, and we thank Qantas for their role in helping us achieve record results for Melbourne.”

Mr Steve Limbrick, Qantas’ Executive Manager Australia Sales, said, “We recognise the significant value of the Business Events market for our business, and see our strategic partnership with MCVB as imperative to assisting us in delivering a superior customer experience and attracting new and return passengers from this important industry.

“We look forward to continuing to work with MCVB to promote Melbourne internationally as one of the world’s best destinations for Business Events.”

‘Early-bird’ special to hear key industry speakers at AIME 2011

14th December 2010: With AIME 2011 fast approaching, organisers are delighted to announce an impressive line-up of key industry speakers for their popular Education Program and are offering  ‘early bird’ savings for those who register for the AIME Master Class Seminars, Leaders Forums and the Business Events Forum^th before the 7 January 2011.

AIME’s ‘early-bird’ offer means people save over 17% when booking a Master Class Seminar and over 15% when booking a Leader or Business Events Forum before 7 January 2011.  Also AIME attendees can gain a further 10% discount when booking three or more seminars and forums.

The top-line industry professionals confirmed include Kati Quigley, director of event marketing for the CMG Events team at Microsoft in the USA and Roger Helms, founder, CEO and sole owner of HelmsBriscoe.

Both speakers will be captivating audiences on Tuesday 15 February 2011 at AIME.  Event attendees will gain insight into the highs and lows of corporate event management with Kati Quigley at the Business Events Forum from at 8am – 9.45am and be inspired by Roger Helms in the Leaders Forum from 10:15 – 11:45am.

Roger Helms, founder, CEO and sole owner of HelmsBriscoe comments, “I hope the attendees are excited about the future of this industry.  This is a wonderful industry to be a part of and I believe the future is very bright.  I want them to walk away appreciative of the opportunities we have and re-energised to continue to find ways to innovate and improve on those opportunities.  This industry is so dynamic that there are many things that I still find exciting and interesting.”

The extensive AIME Education Program also includes Master Class Seminars covering marketing and social media, sales tenders, maximising sponsorship opportunities, legal issues and a global perspective seminar, with a spotlight on Asia. Further speakers are still to be announced. For the full program of educational opportunities on offer at AIME, visit: www.aime.com.au/seminars

Meetings & Events Australia (MEA) members who attend AIME’s Master Class seminars will be allocated one Professional Development (PD) point per seminar and two points per attendance at any of the Leaders Forums. Professional Development points are a required component to apply for MEA Accreditation or Recognition status.

For more information about AIME 2011, visit www.aime.com.au

MCEC e-book brings menu planning to life

Launch the Melbourne Convention and Exhibition Centre’s (MCEC) new e-book menu and watch Executive Chef Shaun Bowles pop onto your screen to express MCEC’s food and wine philosophy.

The e-book menu also features videos of Shaun and other MCEC chefs cooking up four of MCEC’s favourite dishes.

“We recognise that for many of our clients, simply picking out a few items from a list is no longer appealing – they want more involvement when choosing their menu,” said MCEC Director of Food and Wine, Frank Burger.

“They want to see what goes into the food, the quality of ingredients, and know that our chefs bring a personal passion for the items being offered.”

This unconventional approach to menu planning aims to inspire clients with a glimpse into the kitchen, revealing MCEC’s commitment to sourcing sustainable and local Victorian produce.

The e-book menu also presents Shaun Bowles in person. Shaun has worked in some of the world’s most prestigious restaurants and his introduction in the e-book demonstrates his passion for fresh, local and seasonal ingredients.

“This guide is an extension of our commitment to ensuring that planning a menu is easy, engaging and exciting for clients that care about the food they are offering.” Burger said.

View the new e-book menu planning guide at http://www.mcec.com.au/menu

MCEC Director of Sales and Marketing elected to the Meetings & Events Australia National Council

Anne Jamieson, Director of Sales and Marketing at the Melbourne Convention and Exhibition Centre (MCEC) was elected to the Meetings & Events Australia (MEA) National Council at their annual general meeting in Canberra yesterday.

Her term of office is for one year, commencing from 30 November 2010.

After joining the MCEC in June 2009 as Director of Sales Anne was promoted to Director of Sales and Marketing in March 2010. Anne manages a dynamic sales team of up to 20 and the marketing and communications team.  She also works closely with the Melbourne Convention + Visitors Bureau to tailor-make proposals for national and international conventions and congresses.

Anne has extensive experience in senior executive roles at The Westin Melbourne, Novotel Melbourne on Collins, InterContinental Hotel Groups, Radisson and Sheraton Hotels.

Her accolades include Best Performance and Risk Taker Starwood Hotels and Resorts 2007, MEA Hall of Fame for Best Conference Venue, AHA Award for Best Hotel Local 2007 whilst at The Westin and winner of the InterContinental Hotels Group “Sales Team of the Year” for impact and influence.

MEA is an independent non profit body dedicated to fostering professionalism and excellence in all aspects of meetings management. The role of the National Council is to provide strategic guidance to the Association.

“I am honoured to be elected to the MEA National Council and look forward to working with other members to drive and maintain the membership base.” said Anne Jamieson.

David Beckham and LA Galaxy Meet Their Match Down Under

NEWCASTLE, Australia, November 25, 2010 /PRNewswire/ — Football legend David Beckham will find out why an Australian beachside city two hours away from Sydney was recently named one of Lonely Planet’s top 10 must-see global destinations during his visit to Newcastle on Australia’s east coast this weekend.

David Beckham joins LA Galaxy team mates for an exhibition match against local football team, the Newcastle Jets, on Saturday November 27, in front of an expected sell out crowd of more than 23,000 people.

New South Wales Minister for Tourism Jodi McKay said the LA-based team, which also includes football greats like Landon Donovan and Edson Buddle, will be treated to some famous Aussie hospitality during their visit.

“We have a number of activities on offer for the LA Galaxy visit, including surfing at Merewether Beach and a visit to meet the koalas at a local wildlife sanctuary, Blackbutt Reserve,” Ms McKay said.

“We also hope to take them for an unforgettable meal and wine tasting in our famous Hunter Valley, sand boarding at the incredible Stockton Beach sand dunes and jet boating on Lake Macquarie – which is four times the size of Sydney Harbour.”

Ms McKay said the team was arriving in New South Wales at a great time of year.

“We take great pride in the fact that New South Wales is a fantastic all year-round destination, but our summers are always particularly exciting,” Ms McKay said.

“Up and down the coast, people are heading back to the beach for summer, and local communities around our State come alive with outdoor festivals and events featuring music, activities and great food and wine.

Ms McKay said while regional NSW offers so much for visitors to see and do, most overseas visitors spend some time in Sydney on their trip.

“Sydney is Australia’s popular choice for international visitors, voted the world’s number one city for the ninth year in a row in the 2010 Conde Nast Traveller Reader’s Choice Awards.

“Everyone knows about Sydney’s stunning New Year’s celebrations and the festivities continue throughout our summer in a blaze of colour, light, music and exquisite food.”

Ms McKay said the match provided an opportunity to shine the international spotlight on Newcastle, which was renowned for its laid-back surf lifestyle, excellent restaurants and range of world class attractions within a short drive.

“This exhibition match, with such an illustrious line-up of international football talent, is a real coup for Newcastle and New South Wales,” Ms McKay said.

“According to latest figures, New South Wales remains the world’s favourite Australian destination, attracting more than half of all overseas visitors (52.7 per cent) and more than a third (34.6 per cent) of visitor nights.

For more information on things to see and do in Newcastle and the Hunter, go to http://www.visithunter.com.au. For information on Sydney and New South Wales go to http://www.sydney.com

MCVB scoops Tourism Victoria Award for second year running

The Melbourne Convention + Visitors Bureau (MCVB) has again been recognised as the State’s best Meetings and Business Tourism organisation at the RACV 2010 Victorian Tourism Awards, held at Crown Palladium last night.

Sandra Chipchase, CEO of MCVB, said the organisation’s innovative practices and bidding expertise, which delivered strong results in the previous financial year, contributed to the organisation’s award win.

“In 2009/10, MCVB’s activities secured Business Events projected to attract 71,891 delegates and their partners and families to Victoria, injecting $269 million into the State economy over the next five years.

“MCVB’s strong relationships with a range of partners, including Tourism Victoria, City of Melbourne and the Melbourne Convention and Exhibition Centre, were critical in achieving these results,” said Ms Chipchase.

MCVB’s highlight wins for 2009/10 included the 35th Congress of the Societe Internationale d’Urologie 2015, expected to attract 4,000 delegates and generate $10.8 million in economic impact; and the Healthcare Information and Management Systems Society (HIMSS) Asia-Pacific Conference and Exhibition 2011, expected to generate $8 million for the State and attract 2,000 delegates.

In the national market, the Bureau generated more than 200 new Business Events leads and assisted in generating a record 100 national Business Events for Victoria.

Ms Chipchase said that MCVB continued its proactive marketing activity in 2009/10 including a new digital marketing strategy and an Asia-Pacific TV campaign.

“This year MCVB introduced a world-first online digital delegate boosting tool to not only boost delegate numbers and spend while in Victoria, but to also increase the number of visitors accompanying delegates.

“Our television commercial on the Australia TV Network reached 6 million viewers in 44 countries across Asia, the Pacific and India, appealing to both the business and Association markets, and communicating Melbourne’s outstanding reputation in technology, innovation, research and education.

“The Bureau commenced new projects with strategic partners in 2009/10 to increase destination-focused communication with delegates with the aim of materialising and increasing delegate numbers and spend while visiting Melbourne and Victoria.

“MCVB’s service standards are also key to our success, with 98 per cent of clients rating MCVB as ‘excellent’ in post bid surveys for areas such as professionalism, assistance in bid preparation and enquiry response time.

“I am delighted that our team has taken out this award for the second year running, and I would like to thank the State Government, MCVB’s members and our strategic partners Crown, Qantas, Hilton and Virgin Blue for their ongoing support in helping us to secure this prestigious award,” said Ms Chipchase.

MCEC announces new Deputy Chief Executive

The Melbourne Convention and Exhibition Centre’s (MCEC) chief executive Leigh Harry today announced the appointment of Leighton Wood as the deputy chief executive of the MCEC.

Commencing at the MCEC on 8 November 2010, Leighton will provide high level strategic support to the chief executive, particularly in the areas of future business planning and ongoing organisational improvement.

The deputy chief executive will also have specific responsibility for the planned expansion of the MCEC’s facilities including the next stage of the exhibition centre announced on Friday 29 October 2010 by the Victorian Labor Government.

Leighton has many years of experience in senior and chief executive roles with various organisations including Melbourne Commonwealth Games (M2006), Melbourne Major Events Company, Sport Knowledge Australia and the Princess Alexandra Hospital Foundation.

Leigh Harry said “Leighton was selected after an extensive public recruitment and executive search process and brings a wealth of senior management experience to the role.

“With his valuable range of skills, Leighton will be instrumental in providing higher level strategic planning and management input as the MCEC business grows over the coming years in an increasingly competitive international and national business events environment.

“I’d like to congratulate Leighton on his appointment and look forward to working with him and MCEC’s senior management team on further developing our multi award-winning venue.”

Nestled on the Yarra River amongst the emerging South Wharf precinct, the MCEC is Australia’s largest, most flexible and advanced convention and exhibition facility.

MCEC’s design brilliance recognised at National Architecture Awards

One of Melbourne’s most impressive architectural and sustainable buildings, the Melbourne Convention and Exhibition Centre (MCEC), was recognised in Canberra on the 28 October 2010 taking out the National Award for Public Architecture.

After being awarded the 2010 Victorian Architecture Medal in June 2010, the MCEC, Joint Venture Architects Woods Bagot and NH Architecture proudly accepted the award at the architecture industry’s night of nights.

MCEC’s chief executive Leigh Harry said “This is a great honour and another great outcome for everyone involved in the design and development of the MCEC.

“Congratulations to Woods Bagot and NH Architecture, the builders Brookfield Multiplex, the developers Plenary Group, the State Government of Victoria, and  the City of Melbourne on this wonderful architectural achievement.”

With an 18 metre high glass wall façade fronting the Yarra River, the MCEC was designed with the environment in mind and is the first and only convention centre in the world to achieve a Six Star Green Star environmental rating.
“The MCEC continue to provide our national and international visitors one of the most impressive architectural, environmental, flexible and largest convention and exhibition spaces in Australia,” Harry said.

MCVB welcomes expansion to Victoria’s Business Events infrastructure

AIME appoints new Event Director

Sydney 27 October 2010: Sally de Swart has today been appointed as the new Event Director for the Asia-Pacific Incentives & Meetings Expo (AIME).

Sally succeeds Rosemarie Sama who recently resigned following nearly ten years with Reed Exhibitions managing the highly successful AIME event.

A wealth of event industry experience, managing successful shows for Reed Exhibitions and Clarion Events in the UK, and as Acting Event Director for AIME during Rosemarie’s recent maternity leave, ensures Sally is perfectly placed to oversee the continued success of AIME.

“The last three months have shown me first-hand what a great event AIME is and I am delighted to accept the role on a permanent basis,” Sally said.

“I am excited to now be able to start planning for the future and to continue working with the Melbourne Convention + Visitors Bureau (MCVB), the industry, our exhibitors, visitors, buyers and the talented and dedicated team here at Reed Exhibitions on the next chapter at AIME and hope the event can continue to go from strength-to-strength in the years to come.”

Sally’s first event will be AIME 2011 taking place at the Melbourne Convention & Exhibition Centre (MCEC), 15-16 February 2011.

PR experts set to meet in Melbourne

Melbourne has won the right to host the World Public Relations Forum 2012, marking the first time the prestigious Business Event has been held in Australia.

The forum was secured by the Melbourne Convention + Visitors Bureau (MCVB) along with the Public Relations Institute of Australia (PRIA), and will be held at the Melbourne Convention and Exhibition Centre (MCEC).

The forum is held every two years, and brings the world’s leading communicators together to present new ideas, methods and research within the field of professional communication.

Announcing the win, Sandra Chipchase, MCVB’s CEO, said the forum is expected to attract 800 delegates from around the world, generating $2.4 million for the Victorian State economy.

“MCVB is delighted to have worked with PRIA to secure this prestigious Business Event for Melbourne,” Ms Chipchase said.

“Melbourne overcame strong competition from Sydney and Brisbane to be put forward as the Australian city bidding for the event at the international level.

“That Melbourne went on to win the event for Australia attests to the strength of our submission, and to the strength of our destination appeal, which sees Melbourne win major international business events from a wide spectrum of professional associations and interest groups.

“In addition to our award-winning Business Events facilities, a major strength of our destination appeal is the array of pre- and post-touring options presented by regional Victoria.

“With 46% of all convention delegates visiting regional Victoria either side of their conference, we look forward to generating business for the tourism industry throughout the State as a result of this win.”

National PRIA President, Robina Xavier, said the 2012 event in Melbourne would increase the recognition and value of public relations in Australia.

“The 2012 World Public Relations Forum will bring public relations to the fore and go a long way towards advocating its value in the Australian workplace and community and enhance professionalism,” Ms Xavier said.

“We are very proud the 2012 event will be held in Melbourne and look forward to welcoming the world’s professional communicators to Australia to continue the global discussion on key issues that impact our practice.”

Leigh Harry, Chief Executive of the Melbourne Convention and Exhibition Centre, said: “We are delighted the MCEC will host the World Public Relations Forum in 2012, which is a real coup for the venue and Melbourne, drawing delegates from all around the world.”

The Melbourne 2012 World Public Relations Forum will be the seventh in the event’s history, following Rome, Trieste, Brasilla, Cape Town, London and Stockholm.

Marketing and partnerships key to Melbourne’s success

The Melbourne Convention + Visitors Bureau (MCVB) has recorded strong results for the 2009/10 Financial Year, securing Business Events expected to inject more than $269 million into Victoria’s economy over the next five years.

Announcing the results at MCVB’s Annual General Meeting, MCVB’s CEO, Ms Sandra Chipchase, said initiatives such as a new digital marketing strategy and further developing partnerships with Government and industry stakeholders were key to the Bureau’s success.

“The 2009/10 Financial Year was one of the most challenging in the Bureau’s history.

“The global economic crisis continued to hit the Association market, and we saw a distinct trend in the corporate market postponing meetings until the new financial year.

“Despite the challenges, I am pleased to report that MCVB, with the support of Government, strategic partners and our members, continued our track record of success, securing Business Events which will bring 71,891 delegates to Melbourne over the next five years.”

Ms Chipchase said that MCVB’s key successes for 2009/10 included an increase in incentive sales and national business wins, as well as winning major international multi-disciplinary Business Events.

“MCVB secured an impressive 47 national and international Association conventions for Melbourne in 2009/10.

“Wins ranged from the International Congress of Aviation and Space Medicine 2012, to the 63rd Annual DPI/NGO Conference 2010 (marking only the third time this event has been held outside of the UN’s New York headquarters), confirming the diversity of Melbourne’s appeal to a wide range of international interest groups and Associations.

“Wins also included major international Association conventions, such as the 35^th Congress of the Societe Internationale d’Urologie 2015, expected to attract 4,000 delegates and generate an economic impact of $10.8 million for the State.

“Our Incentive Unit also continued its impressive track record, this year achieving a strike rate of securing 87% of all business it bid for.

“New initiatives, such as joint sales missions and advertising initiatives to target new and emerging markets, such as India, China and Korea, assisted in generating these results.

“MCVB’s annual Asia Roadshow also contributed to this success, with MCVB and partnering members engaging with 190 travel agents and buyers in Malaysia and Beijing in 2009, generating strong sales leads.”

Ms Chipchase said that expansions to the MCVB team also contributed to the Bureau’s success throughout the year.

“This year we created a new Convention Servicing & Government Partnerships Team to oversee MCVB’s growing portfolio of Government-related international meetings, delegate boosting activities and convention support services.

“We also expanded our Business Development team to further our sales research capacity and to extend our capacity to target national Associations and sector-specific luminaries to bid with us to secure major events for Melbourne and Australia.

“This contributed to a 41% increase in the number of leads generated by MCVB’s Business Development team, with a potential economic impact of $468 million.”

Ms Chipchase said that 2009/10 was also a year of innovation, with new marketing and research projects assisting the Bureau’s performance.

“This year MCVB created a new digital marketing strategy, which included creating a world-first online digital delegate boosting tool.

“Not only will this tool assist us with achieving and potentially exceeding expected delegate numbers, but also in increasing the number of those accompanying delegates to Victoria.”

Ms Chipchase said that other new marketing initiatives included a television campaign on the Australia TV Network, reaching six million viewers in 44 countries across Asia, the Pacific and India.

She said that continuing to provide members with business leads and international exposure was also a priority.

“MCVB’s Melbourne Meetings + Events Service (MM+ES) provided strong results for members this year, with referrals up 21%, and business booked up 29%, generating $22 million worth of short-term business for Victoria.”

Ms Chipchase said that the Bureau is also expanding its initiatives to promote regional Victoria, this year embarking on a marketing program with partners including Tourism Victoria to promote regional Victoria’s Business Events capabilities.

Ms Chipchase acknowledged the support of Government and MCVB members in helping to drive the Bureau’s success in 2009/10, and said she and her team looked forward to expanding Melbourne’s reputation as a leading Business Events destination in 2010/11.

Adelaide Convention Centre to Host International Harm Reduction Conference

The Adelaide Convention Centre will host Harm Reduction 2012 – IHRA’s 23^rd International Conference, after spearheading the winning bid and meeting with key conference organisers.

“The Adelaide Convention Centre stood out as a prime candidate against national and international competitors to host the conference and the co-operation, support and help they provided made it a pleasure to work with them during the bidding process. We are looking forward to continue working with them to make our conference a terrific success,” Managing Director of the Conference Consortium, Paddy Costall, said.

Paddy Costall and Conference Consortium Technical Director, Grzegorz Krol, visited the Centre and toured around South Australia to familiarise themselves with the venue and destination.

“Touring the Adelaide Convention Centre and experiencing all it has to offer, from the conference facilities to the quality of service reinforces that we have made the right decision in selecting this as the venue for the 2012 global Harm Reduction Conference,” Mr Costall said.

Harm Reduction 2012 stands as an example of the Adelaide Convention Centre engaging the Adelaide Convention Bureau and the South Australian Tourism Commission to form “Team Adelaide”, providing a strategic solution to secure the conference for South Australia.

“We are pleased that our network of strong relationships with key industry bodies around the world has resulted in securing this conference for South Australia. When our representative in the United Kingdom alerted us to the opportunity to host IHRA 2012 we immediately began managing the tender process and later chose to involve the Adelaide Convention Bureau and SATC to round out our application and ensure Adelaide was selected over Australian competitors such as Sydney and Melbourne,” Adelaide Convention Centre Chief Executive, Alec Gilbert, said.

The conference will contribute to the broader South Australian tourism industry with over 7000 bed nights forecasted and an estimated $5.8 million to be poured into the state economy.

It is the first time the 1000+ delegate five-day conference will take place in Adelaide after being hosted in Hobart once and Melbourne twice before. The 2012 International Harm Reduction Conference will be held at the Adelaide Convention Centre from 6-10^th May 2012.

NEW Pre Touring options for AIME 2011!

Reed Travel Exhibitions and the Melbourne Convention + Visitors Bureau (MCVB) have announced the addition of three new tours to the AIME 2011 Pre Touring Program. Pre touring is available to participants of AIME’s Hosted Buyer Program with tours commencing on 11 February 2011, prior to the start of AIME.

Approaching its 19^th year, the Asia-Pacific Incentives & Meetings Expo (AIME) will be held on 15 and 16 of February 2011 at the Melbourne Convention and Exhibition Centre (MCEC).

Available in half-day, full-day and two-day options, AIME’s Pre Touring Program for 2011 comprises 12 tours in total, including the addition of three new exciting touring options:

Aboriginal Heritage Walk – Half Day

Journey into the ancestral lands of the Kulin nation and explore their rich and thriving culture on this award-winning walk in the Royal Botanic Gardens in Melbourne. Witness a traditional smoking ceremony with Indigenous Guides and discover the traditional use of plants for food, tools and medicine.

‘Golden Mile Guided Walk’ – Half Day

Walk ‘Marvellous Melbourne’ and learn how the discovery of gold shaped the city. View the majestic architecture and hear stories from a professional guide about the colourful characters of early Melbourne. Visit Gothic buildings – hear the stories of the characters behind boom town Melbourne – from prima donnas and prime ministers to bushrangers and builders. Explore alleyways and arcades, showcasing the retail splendour of both the past and the present.

‘Go Wild in Melbourne’

Explore the vast Great Western Plains of Victoria and see Australia’s native animals in the wild. Spot koalas above in the gum trees whilst walking in the Australian bush, discover wetlands rich in native birdlife and see the You Yangs as they rise from the volcanic Werribee Plains and keep a look out for kangaroos and emus too. Enjoy traditional billy tea and visit Clyde Park Vineyard by the meandering Moorabool River for wholesome wood fire pizzas and delicious wine.

Sandra Chipchase, MCVB’s CEO, says that AIME’s Pre Touring Program is a highlight of the AIME program for many international and Australian buyers and MCVB are excited to be able to expand the touring offering in 2011.

“Melbourne and Victoria has an established reputation as one of the world’s leading Business Events destinations and MCVB and our partners are delighted to add to the touring options available to AIME’s buyers in 2011,” Sandra said

“The three new pre touring options will further showcase the diversity of products and services for international and Australian buyers to choose from in Melbourne. They are a welcome addition to the already popular Pre Touring Program.”

To access AIME’s full Pre Touring Program, visit: www.aime.com.au/en/hosted-buyers/The-Program/Pre-Touring-Program/

For more information about AIME 2011, visit www.aime.com.au

Cairns Keeps Winning World Events

Cairns has won these bids against countries such as Italy, India, Ireland, Argentina and the USA, showing that with quality infrastructure and professional marketing strategies, an Australian regional destination can successfully compete for lucrative international convention business.

These twelve international events will bring over 8,500 delegates to Cairns between 2011 and 2014 and inject more than AUD43million into the region’s economy.

Some of the recent international wins are:-

• International Symposium on Plasma Chemistry, 2013
• 16th International Symposium on Fish Nutrition and Feeding, 2014
• Nuclei in the Cosmos International Symposium on Nuclear Astrophysics, 2012
• Lattice 2012, The 30th International Symposium on Lattice Field Theory
• International Confederation of Principals, 2013

Ross Steele, General Manager, Cairns Convention Centre said, “the Centre’s long term marketing focus along with the proven success of Cairns as a business events destination have been the catalyst for confirming so many prestigious international events.”

Sydney celebrates 10th anniversary of Summer Games

Sydney marked the 10th anniversary of its highly successful Olympic Games, which opened on 15 September 2000, with daylong celebrations at Sydney Olympic Park.

The park, which saw the world’s best athletes compete for gold and personal bests a decade ago, was once again the focus of attention as the athletes, public, Games volunteers, former members of the Sydney Organising Committee, and even London 2012 Organising Committee Chairman Sebastian Coe returned to swap stories and memories of their time at the Games of the XXVII Olympiad.

Sydney Olympic Park, once a disused area of Australia’s most populous city, underwent a radical transformation ahead of the Games as part of Sydney’s Green Games strategy. Approximately 160 hectares of badly degraded land was restored to create one of the largest urban parklands in Australia (425 hectares in total), while there was also extensive use of renewable energy and the establishment of Australia’s first large-scale urban water recycling system, which helps to save approximately 850 million litres of drinking water each year. Such initiatives combined to leave a strong “green” legacy from the Sydney Olympics.

In addition, the park, like other well-utilised former Olympic venues in the city, now welcomes large numbers of visitors each year, both as participants and as spectators, to a full spectrum of sporting events being held there, including rugby, football, volleyball and equestrian events. Many businesses are also now locating to the area in order to take advantage of the easy transport access and the surrounding facilities that the Sydney Games have left as a legacy to this truly Olympic city.

Relive the Sydney Games here. For a look at Olympic Games legacies, click here.