Tag: Britain

UK could look forward to rise in visits from China during Golden Week

| October 2, 2017
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The UK could look forward to a rise in visitors from China in the coming week as China National Day and the Golden Week holiday begin.

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VisitBritain celebrates magical Britain in year of literary milestones

| June 26, 2017
VisitBritain celebrates magical Britain in year of literary milestones
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In the lead-up to the 20th anniversary of the publication of Harry Potter and the Philosopher’s Stone (26 June) VisitBritain is showcasing what makes Britain a magical destination.

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January to November 2016 highest recorded for tourism spend on day trips across England

| January 5, 2017
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New figures from VisitEngland show that Brits spent a record-breaking £45.3 billion on day trips across England in the first eleven months of 2016, setting a new record for the survey.

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Britain could expect boost in Chinese visitors during China National Day and Golden Week

| September 27, 2016
Britain could expect boost in Chinese visitors during China National Day and Golden Week
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Britain could expect a boost in Chinese visitors during China National Day and the Golden Week holiday that get underway this weekend.

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Gardens, farms and theme parks see greatest increase in visitors

| August 11, 2016
Gardens, farms and theme parks see greatest increase in visitors
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England’s gardens, farms and leisure and theme parks have seen the most significant growth in visitor numbers in VisitEngland’s Annual Attraction Survey published today.

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China moves into UK’s top 10 most valuable inbound markets

| May 24, 2016
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Records have been set in 2015 for inbound visits with strong growth from Britain’s major inbound markets including the US and Europe and double digit growth from newer markets China and the United Arab Emirates (UAE).

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Historic win for Leicester City could boost football tourism to Britain

| May 3, 2016
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 The value of ‘football tourism’ to the UK’s visitor economy could be in for a boost following Leicester City’s historic Premier League win, with Britain in the global spotlight as the ‘home of football.’  

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Records broken for number of international visits to UK in January

| March 24, 2016
Records broken for number of international visits to UK in January
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New figures out today show that a new January record has been set for the number of international visits to the UK, up 6% on the same month last year.

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New Nessie campaign to inspire more international tourists to visit Inverness & Loch Ness

| March 16, 2016
New Nessie campaign to inspire more international tourists to visit Inverness & Loch Ness
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A set of ‘tips’ to help monster hunters track down Loch Ness’ most famous resident, the Loch Ness Monster, is at the heart of a new campaign to inspire international visitors to book a trip to Inverness and Loch Ness in the Scottish Highlands outside the busy summer months. The Inverness Loch Ness digital marketing […]

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Best of Britain on show to hundreds of global buyers at travel industry event in Liverpool

| February 29, 2016
Best of Britain on show to hundreds of global buyers at travel industry event in Liverpool
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As latest figures show that 2015 was a record-breaking year for inbound tourism to Britain, VisitBritain is gearing up to host its largest tourism trade event this year to attract more international visitors across its nations and regions.

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More international tourists visiting English regions than ever before, and spending more

| February 26, 2016
More international tourists visiting English regions than ever before, and spending more
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More international tourists are travelling across English regions than ever before with some areas showing double digit growth in visitor numbers. And they are spending more too.

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Records set for inbound tourism to the UK in 2015

| February 19, 2016
Records set for inbound tourism to the UK in 2015
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New figures out today show that 2015 set a new record for inbound tourism to the UK with 35.8 million visits, four per cent up on 2014 and the sixth consecutive year of growth. Comparing growth over the last five years shows that there were six million more visits in 2015 than 2010, an increase […]

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VisitBritain launches ‘Home of Amazing Moments’

| February 16, 2016
VisitBritain launches ‘Home of Amazing Moments’
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VisitBritain has launched its GREAT Britain ‘Home of Amazing Moments’ campaign, designed to promote memorable moments visitors can only experience on a trip to Britain.

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Jobs in tourism up 12% in last five years, more than twice as much as other sectors

| February 3, 2016
Jobs in tourism up 12% in last five years, more than twice as much as other sectors
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Latest figures out today show that jobs in tourism in the UK have grown more than twice as much as other sectors of the economy in the five years to 2014.

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Twice as many visitors find UK ‘extremely welcoming’ than five years ago

| December 9, 2015
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The percentage of international visitors who said they felt extremely welcome in Britain has more than doubled in the last five years according to a new report by national tourism agency VisitBritain.

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International visits to Britain continue to break records

| November 20, 2015
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International visits to Britain for the first nine months of 2015 have broken previous records according to new figures out today from the Office for National Statistics.

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VisitBritain to host largest ever tourism mission to China

| November 19, 2015
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As VisitBritain gets set to host its largest ever tourism mission to China next week, new research shows that Chinese perceptions of Britain as a tourist destination are stronger than ever.

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VisitBritain report shows social media a powerful global influencer in holiday choices

| November 11, 2015
VisitBritain report shows social media a powerful global influencer in holiday choices
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A report published today by VisitBritain, the national tourism agency, shows the powerful influence social media has in positioning Britain as a destination of choice for international visitors.

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Record number of visitors from China coming to Britain

| October 19, 2015
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On the eve of the state visit of China’s President Xi Jinping latest figures show a record number of visitors from China are coming to Britain.  VisitBritain reports that the number of visits from China from April-June this year was up 35% (to 50,000) on the same period in 2014; and comparing the first six […]

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National tourism agency VisitBritain generates record-breaking visitor spend

| October 14, 2015
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International visitors have spent an extra £2.5 billion in Britain during the last four years as a result of work by the national tourism agency VisitBritain, latest figures show.

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Likely boost to inbound tourism to Britain as China National Day and Golden Week holiday get underway

| September 30, 2015
Likely boost to inbound tourism to Britain as China National Day and Golden Week holiday get underway
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More Chinese tourists are visiting Britain than ever before with numbers likely to get another boost during the coming week as China National Day and Golden Week holiday get underway tomorrow (Thursday 1 October).

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Britain: Record inbound tourism visits while spend flattens in first six months of 2015

| August 24, 2015
Britain: Record inbound tourism visits while spend flattens in first six months of 2015
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· Highest recorded first six months of year for overseas’ visits · Strong growth from North America market and Business visits

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BBC Worldwide, VisitBritain, British Airways join forces to showcase modern Britain on BBC.com

| June 3, 2015
BBC Worldwide, VisitBritain, British Airways join forces to showcase modern Britain on BBC.com
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BBC Worldwide, the commercial arm of the BBC, and VisitBritain, the UK’s national tourism agency, have today announced a new partnership to launch a dedicated content portal, known as BBC Britain, that tells a compelling story of modern Britain.

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VisitBritain Welcomes new DCMS Appointments

| May 13, 2015
VisitBritain Welcomes new DCMS Appointments
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VisitBritain’s Chief Executive, Sally Balcombe, comments on the appointment of new Secretary of State and DCMS minister.

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Tourist spending breaks records across Britain’s regions

| January 22, 2015
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-Majority of nations and regions saw record spending from overseas tourists in 2014 -Bigger visit growth to other regions than to London -Tourism legacy of the Grand Départ, NATO summit, Commonwealth Games and Ryder Cup starts to show -Strong uplift from European neighbours, Australia and the US

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Britain’s inbound tourism sector on course to beat 2014 forecasts

| January 15, 2015
Britain’s inbound tourism sector on course to beat 2014 forecasts
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New figures released today (¹), for the first eleven months of last year, suggest that 2014 will be another record year for inbound tourism – beating VisitBritain’s original growth forecast. During January to November 2014 there were 32.4 million visits to the UK, 7% more visits recorded than at the same juncture in 2013. These […]

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Scotland to shine across Heathrow

| December 15, 2014
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-Fourth and final round of popular VisitBritain advertising goes live at Heathrow -VisitScotland’s ‘Meet the Scots’ integrated with GREAT campaign across all terminals

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People of China to name British Landmarks

| December 5, 2014
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· Britain’s largest ever tourism campaign in China · 101 nominated British places, people, things and attractions revealed · Nessie, The Shard, Haggis, Hampton Court Palace and Savile Row all make the list · Campaign will feature helpful visa information from partner UK Visas & Immigration

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Chinese aspirations to visit Britain stronger than ever

| November 25, 2014
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– China ranks Britain second in the world for Tourism – Chinese spending in the UK up by 64% – VisitBritain holds biggest ever China tourism mission

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VisitBritain Partners With Peeta Planet to Launch ‘Dunes to Peaks’ Tourism Campaign

| November 18, 2014
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DUBAI, UAE, November 18, 2014 /PRNewswire/ — In a bid to encourage the GCC visitors to explore the GREAT British countryside, VisitBritain, today unveiled the second edition of the ‘Dunes to GREAT Britain‘ marketing campaign today in the UAE. In 2013, the first edition ‘Dunes to Dales’ focused on discovering Manchester and the Yorkshire Dales […]

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GREAT campaign ads to feature in new Paddington film

| November 13, 2014
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·         VisitBritain partners with STUDIOCANAL for international family marketing campaign

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VisitBritain supplies free trade website for British tourism industry

| October 15, 2014
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– Tourism suppliers can create content and manage their own listings on new global platform – VisitBritain calls for more suppliers to sign up and increase global profile

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VisitBritain & Japan National Tourism Organisation sign MoU in Tokyo

| September 28, 2014
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At the British Chamber of Commerce in Tokyo Christopher Rodrigues, Chairman of VisitBritain, and Mr Ryoichi Matsuyama, President of Japan National Tourism Organization (JNTO), signed a memorandum of understanding committing both countries to the mutual exchange of tourism experience and information.

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Leveraging Britain’s Heritage and Culture abroad

| September 9, 2014
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– VisitBritain to shift perceptions of Britain’s culture and heritage across the world – New report launched today at Tate Britain will bring tourism industry together – Culture and heritage worth £7bn to UK economy in 2013 (one third of total inbound spend)

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ABTA announces new speaker and special guest appearance for The Travel Convention

| August 5, 2014
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05 August 2014 – Special guest performer will be revealed today on Twitter

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ABTA: Most MPs to holiday abroad this summer

| August 5, 2014
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ABTA’s Annual MP Holiday Survey reveals MPs’ foreign holiday plans

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Tourism Ireland partners with VisitBritain for ExploreGB 2015

| August 4, 2014
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Tourism Ireland has signed up as a key partner for ExploreGB, VisitBritain’s new annual flagship international event, which will debut at Ascot Racecourse in February 2015.

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Revealed: what tourists buy in Britain

| July 25, 2014
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-Kuwaiti visitors have highest propensity to buy clothes or shoes -1 in 3 French buy British food and drink to take home -Scotland more popular than Rest of England for souvenir purchases

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Holiday visits to Britain continue to break records (IPS)

| July 11, 2014
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· Overall visits in the first five months of 2014 reach new record – up 7% on 2013 · Record holiday visits in May for fourth out of five months · 13% increase in visits from areas outside Europe and North America

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New location for UK & Ireland prompts near sell-out

| July 1, 2014
New location for UK & Ireland prompts near sell-out
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World Travel Market, the leading global event for the travel industry, has announced strong interest in its UK & Ireland region, with confirmed attendance from new and returning exhibitors meaning the area is almost completely sold out already.

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