Silver for the HofburgViennese Ball – UNSECO Intagible Cultural Heritage

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The Hofburg and its website were singled out in June at the Advertising Grand Prix hosted by industry journal T.A.I, which ranked the congress centre’s “virtual calling card” second overall in the websites category . The winners were chosen by public vote and an expert jury.

The site’s highly appealing corporate design, user-friendly navigation and countless interactive services were singled out for particular mention. The download areaphoto archive, and the event calendar are all very popular among users. We hope to do even better next year following the addition of a new virtual tour to the site .

In June the Hofburg Vienna and the contact committee representing Viennese ball events set the signal for the future when they submitted an application for the inclusion of the Viennese Ball in the UNESCO Intangible Cultural Heritage List. The aim is to preserve the unique character and format of the Viennese ball tradition for future generations to enjoy. At present Viennese Balls are extremely popular among Austrians and international visitors. Each January and February a total of 17 traditional ball events drawing some 55,000 ballgoers are held in the Hofburg Vienna alone.

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Author: Vassilis

Vassilis is the founder and Executive Editor of XeniosWorld, Greece's leading English-language travel trade media since 1997. With 30+ years in media and hospitality, he's worked with over 200 luxury hotels and resorts across Greece. A marketing graduate with postgraduate studies, Vasileios specializes in hotel digital marketing, direct booking strategies, and tourism industry innovation. His insights reach 45,000+ hospitality professionals globally. Based in the UK and Greece, he's passionate about helping hotels leverage technology and data-driven strategies to increase revenue and reduce OTA dependency.