Both parties sign GSA agreement
With immediate effect, AVIAREPS will act as sales and marketing representative for oneworld member Malév in France. From its subsidiary based in the centre of Paris, headed by Jean-Michel Bohn, the world’s leading expert in aviation and tourism management will handle all ticketing, sales and marketing activities on behalf of the Hungarian national carrier.
In May 2010, Malév was named the Best Airline Eastern Europe at this year’s World Airline Awards in Hamburg (Germany). By appointing AVIAREPS as their General Sales Agent, the airline aims to provide the French market with a better level of service through a direct sales process and joint marketing promotion. Malév and AVIAREPS will be partnering to develop an online sales channel with new service offers and increase brand visibility towards the end customer.
Hungary’s national carrier currently offers 6 daily flights between the capital cities of Paris and Budapest. As the renowned carrier is one of the most important carriers for travelers in South-East Europe, Malév offers smooth onward connections via Hungary. Furthermore, European passengers benefit from Malév’s sweeping network and the convenient onward connecting flights to the Middle East.
