THE PUBLIC TAKES CENTER STAGE DURING THE 1ST INTERACTIVE FOLKLORE MARATHON SPONSORED BY FITUR 2011

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If there is one thing that defines today’s tourist it is his desire for unique travels in which he feels like he is in charge of his trip and able to experience things first-hand. In response to this new demand and desire to enjoy, right up close, the greatest variety of activities, FITUR sponsors the 1st Interactive Folklore Marathon, an activity which represents an extension of the Folklore Festival celebrating the peoples of the world, which has enjoyed extraordinary support and success for 30 years at the Fair. Now, with the title Folklore&Art With Us, travel lovers will be invited to enjoy a series of traditions and dances, live and in-person.

To this end, on Saturday, January 22nd and Sunday, January 23rd performances by folk groups will be rounded out by workshops where the public can learn some secrets of the artistic heritages of countries around the world, along with some Spanish regions. For these two days mornings will feature lessons on dancing and other skills, such as percussion and crafts, along with other folklore-related disciplines. In the afternoon visitors will be able to admire the beauty of these dances at a show to be performed by professionals. On Sunday, coinciding with the closing of the Marathon, workshop attendees will join their teachers in order to, together, wind up a weekend of shared culture and fun.

Through this initiative FITUR aims to encourage public participation in the fair and to expose attendees like never before to the unique treasures of different peoples, spurring them to explore their cultural heritages – which are also an important draw for travellers when deciding their tourism destinations.

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Author: Vassilis

Vassilis is the founder and Executive Editor of XeniosWorld, Greece's leading English-language travel trade media since 1997. With 30+ years in media and hospitality, he's worked with over 200 luxury hotels and resorts across Greece. A marketing graduate with postgraduate studies, Vasileios specializes in hotel digital marketing, direct booking strategies, and tourism industry innovation. His insights reach 45,000+ hospitality professionals globally. Based in the UK and Greece, he's passionate about helping hotels leverage technology and data-driven strategies to increase revenue and reduce OTA dependency.