The Dubai Convention Bureau (DCB) led a delegation of Dubai stakeholders on a sales mission to Europe last week. Visiting Geneva and Brussels, the group were able to showcase Dubai’s offerings to over 60 top congress and event organizers.

In addition to making a series of personal sales visits to international organizations and intermediaries, DCB also organized lunch events in both cities. In Geneva, the delegation was honoured by the presence of H.E. The Ambassador Obaid Salem Al Zaabi – Permanent Representative to the UN Office in Geneva.
Karina Lance, Head of Sales at DCB, commented “We were very pleased with the response to our sales mission. There is very positive interest in Dubai at this time both for high profile intergovernmental events and international congresses, which was demonstrated by several requests for proposals received in the build up to, and during this mission. We shall be working with our stakeholders to develop relationships with these organizations to confirm future events
for Dubai”.
DCB was honoured to have the participation of the following Dubai stakeholders; Jumeirah Group, Dubai International Convention and Exhibition Centre, Congress Solutions International, SNTTA Emir Tours, and Gulf Circle Tours.
This dynamic group successfully spread the message to the high level representatives of International Associations, Inter-Governmental Organizations and agencies, that Dubai is the best destination in the world to host their meetings.