A new BritAgent online training programme has been launched to help agents around the world showcase thousands of exciting events happening throughout 2012 as well as during the period of the Olympic and Paralympic Games.
Developed by VisitBritain, the national tourism agency, “Great Britain You’re Invited – 2012” will give agents specialised product and destination knowledge, and help them to sell Britain as a great place to visit in 2012. BritAgent will increase productivity and maximize sales by arming the travel trade with the necessary tools needed to meet their clients’ needs and expectations.
Along with giving details of all the Olympic events taking place, the programme covers topics such as accommodation and transport during the period of the 2012 Games. It will also provide inspirational ideas for amazing things to see and do across the UK, as well as information and planning for other events occasions taking place next year, such as the Diamond Jubilee and World Pride.
Patricia Yates, Director of Strategy and Communications said: “This programme is an important part of our efforts to tell the world that Britain is the place to be next year. Whatever your customers are here for you can be sure they will have a great time in Britain.
“We hope that the “Great Britain You’re Invited – 2012” training programme will become a vital tool to help our travel partners manage the visitor demand we anticipate over the coming years and that it will help increase the level of service they can provide.”
Sign up now by visiting http://www.britagent.com
