Kuoni & the ZFF roll out the Green Carpet

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Kuoni and the Zurich Film Festival see green again: At the opening of the 7th ZFF this evening, the numerous national and international stars will again walk down a Green rather than the usual Red Carpet. The movie stars will be seeing green at all the rest of the festival’s red carpet events too. Kuoni and myclimate – supported by the ZFF – are sending out a high-profile message about using CO2 offsetting to make travel more sustainable.

All the guests invited by the ZFF are travelling to Zurich climate-neutrally this year. In addition to its ‘Save the Beauty’ initiative, Kuoni is also supporting the ‘New Horizons’ series of films at ZFF 2011 and has also published their new holiday programme ‘Saving in Style – Holidays for the Soul – Away from it all’ , which presents destinations favoured by the stars.

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Author: Vassilis

Vassilis is the founder and Executive Editor of XeniosWorld, Greece's leading English-language travel trade media since 1997. With 30+ years in media and hospitality, he's worked with over 200 luxury hotels and resorts across Greece. A marketing graduate with postgraduate studies, Vasileios specializes in hotel digital marketing, direct booking strategies, and tourism industry innovation. His insights reach 45,000+ hospitality professionals globally. Based in the UK and Greece, he's passionate about helping hotels leverage technology and data-driven strategies to increase revenue and reduce OTA dependency.