Florence Convention Bureau and Trenitalia railway partnership to promote the city of Florence

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FCB and the national Italian railway Trenitalia join toghether for the promotion of the MICE sector in the Florentine city.
Booking a room in the hotel partners of Florence Convention Bureau is now a big deal for business people who come to Florence for a congress, a conference or for any other big events.
The present partnership between FCB and Trenitalia, the national railway of Italy, widen the big range of opportunities offered to italian and foreign travellers.

Florence Convention Bureau is a non profit organization born in 1995 for the purpose of making the organization of events and congresses in the capital of Tuscany easier and faster and giving a strategic support to the hotellerie and companies involved in the MICE sector.

The Familiarization Trip was one of the most important initiatives taken recently by the FCB: a big event organized to bring 34 buyers from the Northern Europe to Florence and favour the meeting with the local MICE suppliers. Three days dedicated to the discovering of Florence and to do business.

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The Florence Convention Bureau Director, Carlotta Ferrari, and the Passenger Division Director of Trenitalia , Gianfranco Battisti, express their satisfaction for the strategic partnership and for its positive effects in terms of tourist promotion of Florence.

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Author: Vassilis

Vassilis is the founder and Executive Editor of XeniosWorld, Greece's leading English-language travel trade media since 1997. With 30+ years in media and hospitality, he's worked with over 200 luxury hotels and resorts across Greece. A marketing graduate with postgraduate studies, Vasileios specializes in hotel digital marketing, direct booking strategies, and tourism industry innovation. His insights reach 45,000+ hospitality professionals globally. Based in the UK and Greece, he's passionate about helping hotels leverage technology and data-driven strategies to increase revenue and reduce OTA dependency.