Acquisition expands Aimia’s full suite product portfolio and geographic presence in the U.S. market
MONTREAL and DAYTON, OH, Aug. 28, 2012 /CNW/ – Aimia (TSX: AIM), a global leader in loyalty management headquartered in Montreal, Canada, announced that it has entered into an agreement to purchase Excellence In Motivation Inc. (EIM), a privately-owned U.S.-based full-service performance improvement and business loyalty solutions provider, for approximately US $28 million.
The transaction is subject to customary closing conditions and is expected to close by the end of September 2012. The acquisition will be financed with cash on hand.
The acquisition is part of Aimia’s global growth strategy, which includes investing in opportunities that complement its business, accelerating its presence in the U.S. market.
The transaction will strengthen Aimia’s presence in key vertical markets, including automotive, healthcare, pharmaceutical, high tech and telecommunications.
While building Aimia’sgeographic footprint coast to coast, the acquisition of EIM will increase the breadth and depth of Aimia’s business loyalty product and client portfolio.
