Nowadays, hybrid elements determine the success of an event. Mobile, social & local are the tools merging digital with live experiences – hybrid events. This thesis is proven by several projects, commissions and studies carried out by VOK DAMS, the live-marketing and hybrid events specialists.
The agency has now appointed e-Marketing specialist Monty Metzger (33) as consultant for hybrid events to further develop its innovative hybrid live-marketing expertise.
Monty Metzger is a successful entrepreneur, trend scout and author. After positions in industry, including as Marketing Innovation Manager at BMW Group, he was a successful company founder and CEO in the digital and social-media sectors.
Colja M. Dams, CEO of VOK DAMS, welcomed the appointment: “We are thrilled to have Monty Metzger join our international team. With his expertise our clients will gain advantages of digital media trends of tomorrow already today.”
