Best-ever first quarter for inbound visits to UK

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Figures out today show that the first three months of the year have set a record for inbound visits to the UK.

The Office for National Statistics figures show visits from January to March were up 6 per cent on the same period last year to 7.36 million, with visitors spending £3.64 billion.

Strong growth was seen in particular from EU countries with 5.27 million visits, up 7% on the first three months of 2015 and setting a record first quarter.

Visits from North America, one of the UK’s most valuable inbound markets, were also up 7% compared to the same period last year. In March alone, visits were up 12%.

VisitBritain Director Patricia Yates said:

“These best-ever firstquarter figures are a tangible demonstration of the growing importance of inbound tourism to the UK economy, as we continue to showcase globally why our nations and regions should top the list as must-see destinations.”

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Tourism Minister David Evennett said:

“Our tourism industry is booming as our world-class attractions, heritage and culture make Britain the first choice destination for many, with visit numbers at an all-time high.

“Tourism is making a massive contribution to our economy and we want to keep up this momentum, encouraging more people to come and enjoy the very best of Britain for themselves.”

Last year set a record for inbound tourism to Britain on visits and spend with 36.1 million visits, 5% up on 2014, and spending up 1% to £22.1 billion.

Comparing growth during the last five years shows that there were six million more visits in 2015 than 2010, an increase of more than 20%.

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Author: Vassilis

Vassilis is the founder and Executive Editor of XeniosWorld, Greece's leading English-language travel trade media since 1997. With 30+ years in media and hospitality, he's worked with over 200 luxury hotels and resorts across Greece. A marketing graduate with postgraduate studies, Vasileios specializes in hotel digital marketing, direct booking strategies, and tourism industry innovation. His insights reach 45,000+ hospitality professionals globally. Based in the UK and Greece, he's passionate about helping hotels leverage technology and data-driven strategies to increase revenue and reduce OTA dependency.