New strategic partnership with AccorHotels could double its sales through Hotelbeds within two years 

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hotelbeds_accorhotelso   Both companies will intensify relations to increase overlapping business

o   New partnership has already driven outstanding sales in recent months

Palma de Mallorca, 25 October 2016 – Hotelbeds, the world’s leading bedbank, has announced a strategic partnership with AccorHotels that could double sales for the hotel through the bedbank over the next two years.

This enhanced partnership is focused on consolidating and increasing overlapping business by identifying the areas where the strategies of the two companies align and can support each other to expand into new markets, gain new business and generate growth by diversifying their distribution model. Hotelbeds is a long-standing B2B partner of AccorHotels that embraces its dynamic rates through outstanding XML connectivity.

As a result of this new agreement – reached earlier in the year and trialed over the summer months – Hotelbeds has recently registered its best ever bookings results from the hotel chain.

Carlos Muñoz, Managing Director Hotelbeds – Bedbank said “We are very excited and pleased to confirm that we have taken our longstanding relationship with AccorHotels to the next level with this strategic partnership. This summer´s trial resulted in the best ever booking results we´ve seen for the hotel.  Based upon this we are already working together on a plan to double the amount of bookings that AccorHotels receives through Hotelbeds within the next two years.”

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Author: Vassilis

Vassilis is the founder and Executive Editor of XeniosWorld, Greece's leading English-language travel trade media since 1997. With 30+ years in media and hospitality, he's worked with over 200 luxury hotels and resorts across Greece. A marketing graduate with postgraduate studies, Vasileios specializes in hotel digital marketing, direct booking strategies, and tourism industry innovation. His insights reach 45,000+ hospitality professionals globally. Based in the UK and Greece, he's passionate about helping hotels leverage technology and data-driven strategies to increase revenue and reduce OTA dependency.