Booking Trends: Greece boom and Egypt comeback

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Greece is a clear destination winner this year and demand for Egypt is recovering strongly, German tour operator DER Touristik said in an upbeat overview of current booking trends.

 Germans clearly want to travel this year despite all the events of last year which combined to dampen demand, according to the country’s third-largest tour operator. “The events of 2016 have not put a brake on Germans’ desire to travel,” declared René Herzog, CEO Central Europe.

Like in 2016, Germans are continuing to switch from the Eastern to the Western Mediterranean this year, and are booking early to secure their preferred hotels and travel dates. “Holidaymakers have learned,” Herzog explained. “In countries where guests feel safe, such as Spain, Italy and Greece, there were already (capacity) bottlenecks last year. As a result, these destinations are being booked even earlier now.” Moreover, Germans are competing for capacity with other source markets, such as the UK, as well as with domestic holidaymakers, he pointed out. Source: fvw.com full article =>

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Author: Vassilis

Vassilis is the founder and Executive Editor of XeniosWorld, Greece's leading English-language travel trade media since 1997. With 30+ years in media and hospitality, he's worked with over 200 luxury hotels and resorts across Greece. A marketing graduate with postgraduate studies, Vasileios specializes in hotel digital marketing, direct booking strategies, and tourism industry innovation. His insights reach 45,000+ hospitality professionals globally. Based in the UK and Greece, he's passionate about helping hotels leverage technology and data-driven strategies to increase revenue and reduce OTA dependency.