IFEMA to host HPE Discover 2017

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Hewlett Packard Enterprise will bring thousands of professionals and one of the most important global tech events to IFEMA, Madrid. Discover, Hewlett Packard Enterprise’s largest customer event, will take place 28 – 30 November, 2017.

Hewlett Packard Enterprise is an industry-leading technology company that enables customers to go further, faster. With the industry’s most comprehensive portfolio, spanning the cloud to the data center to workplace applications, HPE’s technology and services help customers around the world make IT more efficient, more productive and more secure.

At Discover 2017, thousands of IT professionals, including executives, managers, architects, engineers and technology experts from across the globe will gather for three days of inspiration, learning and networking. This worldwide event includes hundreds of breakout sessions, demos and theatres, as well as social and networking opportunities.

With innovative technology events like Discover 2017 shaping global economic growth forecasts, the selection of Madrid is a key milestone for both the Spanish capital and its exhibition and congress centre. In conjunction with the convention bureau, IFEMA is excited to host this high-profile gathering of industry leaders.

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Contributing to the selection of Madrid for the Discover venue, conference planners looked favorably upon the city’s global accessibility and reputation as a business destination, the importance of the Spanish marketplace to HPE’s growth goals and the ability of IFEMA to accommodate a crowd of such size.

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Author: Vassilis

Vassilis is the founder and Executive Editor of XeniosWorld, Greece's leading English-language travel trade media since 1997. With 30+ years in media and hospitality, he's worked with over 200 luxury hotels and resorts across Greece. A marketing graduate with postgraduate studies, Vasileios specializes in hotel digital marketing, direct booking strategies, and tourism industry innovation. His insights reach 45,000+ hospitality professionals globally. Based in the UK and Greece, he's passionate about helping hotels leverage technology and data-driven strategies to increase revenue and reduce OTA dependency.