Finland’s primary travel trade exhibition is the Matka Nordic Travel Fair, held annually in Helsinki at Messukeskus, bringing together professionals and consumers for Northern Europe’s largest travel event, featuring destinations, experiences, and networking. The next event is scheduled for January 16-18, 2026, with dedicated days for trade professionals, focusing on trends like sustainable and experiential travel.
Key Details about Matka:
- What it is: The largest travel fair in Northern Europe, for both trade professionals and the public.
- When: January 16-18, 2026 (Professional Day on Jan 15, Public Days Jan 16-18).
- Where: Messukeskus, Helsinki, Finland.
- Who Attends: Over 1,000 exhibitors from 80+ countries, with around 15,000 travel trade professionals and 56,000 consumers.
- What to Expect: Diverse destinations, package deals, workshops, presentations on new trends (like wellness, eco-tourism, business travel), and networking opportunities.
How to Get More Information:
- Visit the official Matka website: matka.messukeskus.com.
- Check Visit Finland’s and travel-trade.visitfinland.com for trade-specific details.
