An online “Expo Community” has been built at 51hahua.taobao.com, which features interaction, Expo knowledge promotion and philanthropic activities.
Netizens are able to share their Expo-related experiences and feelings at the Website, which will take a close look at pavilions. Online shoppers can purchase licensed products with discounts.
Taobao, China’s largest online shopping site that operates the Website, will call for its registered users to donate to poor children. Expo 2010 mascot Haibao toys will be presented and a foundation has been set up to provide a chance for children to tour the Expo site.
